Trend cluster
Category

Contact-Less
Vending

The traditional vending machine adopts smartphone payment systems.

Smartphone Payment Vending MachinesApp User-Exclusive Pop-Up ExperiencesAutomated Office PantriesContactless Car Vending MachinesStudent ID Contactless Payments

Trend

What is the Contact-Less Vending trend?

Contact-Less Vending: The convenience of vending machines is being enhanced by brands with the incorporation of contact-less payment systems that can be made through smartphones. This shift comes as this form of retail adapts to meet the demands of consumers’ rituals, with streamlined day-to-day transactions now being the norm.

Insight

The consumer insight behind the Contact-Less Vending trend

The ubiquity of smartphones has streamlined everything from entertainment to professional tasks for consumers. The use of this tech in nearly all facets of their lives has led consumers to expect that brands incorporate it into retail experiences, in everything from immersions to simplified payment systems. The elevation of retail experiences through seamless transactions allows consumers to move with ease throughout their daily routines.

Trend themes

Themes within the Contact-Less Vending trend

Three behaviours holding the trend together
01

Contactless Payment Systems

The use of contactless payment systems is becoming increasingly popular in retail as consumers demand streamlined and convenient transactions.

02

Smartphone Integration

The ubiquity of smartphones has led to consumers' expectation that they be integrated into various experiences, including retail, thus creating opportunities for brands to elevate the retail experience through seamless transactions.

03

Seamless Transactions

Consumer demand for seamless transactions is driving innovation in vending machines and other retail experiences, creating opportunities for businesses to improve or disrupt existing retail models.

Industry implications

What the Contact-Less Vending trend means for industry

Where the trend changes the playbook
For

Retail

Retail industries can benefit from upgrading traditional vending machines and integrating contactless payment systems to meet the demands of consumers.

For

Education

Educational institutions can take advantage of wireless smartphone payment technology and leverage existing student IDs to streamline purchasing experiences on campus.

For

Automotive

Automotive industries can enhance customer experiences by introducing stress-free purchasing options, such as contactless payment and haggle-free vending machines.

Workshop question

How could your brand effectively streamline the purchase journey for its customers?

Trend signals

Trend signals for Contact-Less Vending

Trend score 5.3 out of 10, from popularity 78%, activity 72%, freshness 8%.

Popularity78%
Activity72%
Freshness8%
Audience
50%Men
50%Women
  • Gen Alpha
  • Gen Z
  • Millennial
  • Gen X
  • Boomer
Market
North America
Europe
Asia-Pacific
South America