Category
Life-Stages
Constructible Franchises
Trend cluster
Category
Compartmentalized
Nutrition
Lunch box designs are sectioned to encourage healthy eating.
4.1
Trend score
Trend
What is the Compartmentalized Nutrition trend?
Compartmentalized Nutrition: Nutrition and healthy eating habits have become a paramount concern for parents. In order to prepare healthy meals for children who are away at school, parents are turning to lunch boxes that are compartmentalized. This style not only allows for the easier preparation of balanced meals, it also encourages healthy portion sizes, ultimately promoting well-being.
Trend themes
Themes within the Compartmentalized Nutrition trend
Three behaviours holding the trend together01
Compartmentalized Lunch Boxes
Partitioned lunch boxes are becoming increasingly popular due to the convenience and promotion of healthy eating habits in both children and adults.
02
Insulated Lunch Boxes
The inclusion of an insulated section in lunch boxes allows for versatility and convenience in meal preparation, by keeping hot and cold foods separate.
03
Customizable Lunch Boxes
Lunch boxes that allow personalization through unique designs and accompanying accessories provide a fun and creative outlet for both children and adults.
Industry implications
What the Compartmentalized Nutrition trend means for industry
Where the trend changes the playbookFor
Kitchenware
Goods used within the kitchen such as containers, plates and utensils.
For
Education
The food and drink products consumed by children at educational institutions such as schools and day care centers.
For
E-Commerce
The retail of products via digital platforms, whereby new and unique lunch box designs can be easily accessible to potential consumers across the globe.
Trend signals
Trend signals for Compartmentalized Nutrition
Trend score 4.1 out of 10, from popularity 62%, activity 55%, freshness 8%.
Popularity62%
Activity55%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial (not a primary audience)
- Gen X (not a primary audience)
- Boomer (not a primary audience)
Market
North America
Asia-Pacific
Evidence
Examples of the Compartmentalized Nutrition trend
4 featured examples from Jul 23, 2014 to Aug 21, 2015CategoryArt & Design
Compartmentalized Containers
Black + Blum's Bento Box Container Fits Food Essentials
The Household and Kitchenware industry can take advantage of the trend of compartmentalized containers and create various containers that cater to the specific needs of customers.
CategoryLifestyle
Healthy Lunch Boxes
The OmieBox Holds Hot and Cold Food in One Colorful Container
Incorporating technology/materials for insulation and multi-compartmentalization of food in lunch boxes can bring about disruptive innovation opportunities in the food packaging a…
CategoryArt & Design
Gamer Lunch Boxes
This Bento Lunch Box is the Perfect Geeky Accessory for Back to School
Consumer goods companies can explore partnerships with tech and entertainment brands to create innovative lunch boxes that cater to geeky consumers.
CategoryLifestyle
Sectional Lunchbox Trays
The PlanetBox Lunch Kit Helps Kids Create Personalized Meal Storage
Opportunity to create innovative, eco-friendly and customizable containers for children's lunches
