Category
Tech
Delegated Interfaces
Trend cluster
Category
Community
Crowdsourcing
Local crowdsourcing enhances community involvement and inter-connectivity.
3.5
Trend score
Trend
What is the Community Crowdsourcing trend?
Community Crowdsourcing: Community-based crowdsourcing apps are helping locals connect with those in close proximity to them, over a variety of shared values and purposes. Whether empowering locals or creating spaces in which they can help one another, these crowdsourced tools leverage tech to cater to the consumer desire for community-building and cooperation, countering widely held notions that such technology furthers divides between people.
Trend themes
Themes within the Community Crowdsourcing trend
Three behaviours holding the trend together01
Community-Based Crowdsourcing
Local-based crowdsourcing enhances community involvement and inter-connectivity
02
Hyper-Local Crowdsourcing Apps
Apps with a strong hyperlocal focus are gaining popularity
03
Scam-Prevention Platforms
Platforms are cropping up to help users stay safe and avoid scams
Industry implications
What the Community Crowdsourcing trend means for industry
Where the trend changes the playbookFor
Community Development
Businesses focused on building and connecting local communities
For
Digital Platforms
Companies that leverage digital innovation to enable local participation
For
HealthTech
Ventures that explore pollution measurement and provide solutions for better health
Workshop question
How could your brand create or empower local communities?
Trend signals
Trend signals for Community Crowdsourcing
Trend score 3.5 out of 10, from popularity 59%, activity 37%, freshness 8%.
Popularity59%
Activity37%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X
- Boomer
Market
North America
Europe
Asia-Pacific
South America
Africa
Evidence
Examples of the Community Crowdsourcing trend
4 featured examples from Oct 9, 2017 to Jun 4, 2018CategoryWorld
Hyper-Local Recommendation Apps
'Dolo' is a Social App for Sharing the Best Local Tips
Opportunity for disruptive innovation in the location-based app industry by creating apps that provide hyper-local recommendations and insights.
CategoryTech
Communal Pollution Trackers
Flow Smart Air Quality Tracker Helps Communities Live Healthier Lives
The Flow Smart Air Quality Tracker represents an opportunity for healthcare technology companies to develop innovative solutions for personalized air pollution monitoring and mana…
CategoryWorld
Networked Scam-Prevention Platforms
'Cluck' Helps Craigslist Users Stay Safe and Avoid Scams
Cluck's system of crowd-based scam detection could be implemented in other online marketplaces to improve trust and safety between buyers and sellers.
CategoryWorld
Hyper-Local Crowdsourcing Apps
Google Neighbourly is a Community-Centric Social Network
The social networking industry can explore the hyper-local crowdsourcing trend by developing platforms that foster community engagement and provide localized recommendations.
