Companies are creating non-glass monitors that can be reshaped in real-time.
Trend - Borrowing from technology originally used on billboards, mobile phones, and in-store installations, companies are now creating bendable displays that do not use glass. This display technology is now being used in televisions and monitors, resulting in uncrackable, malleable displays.
Insight - One of the largest trends in the television and computer monitor spaces is curved displays. These displays offer customers improved levels of immersion due to the ability to surround themselves with their monitors, increasing the amount of eye space taken up by the display. However, curved displays have downsides such as image distortion, leading to consumer demands for more accurate displays. This led to the creation of monitors that can either be used as flat panels or curved panels.
Insight - One of the largest trends in the television and computer monitor spaces is curved displays. These displays offer customers improved levels of immersion due to the ability to surround themselves with their monitors, increasing the amount of eye space taken up by the display. However, curved displays have downsides such as image distortion, leading to consumer demands for more accurate displays. This led to the creation of monitors that can either be used as flat panels or curved panels.
Workshop Question - How could your industry benefit from applying new technologies to existing products?
Trend Themes
1. Bendable Displays - Bendable displays that do not use glass, are trending in technology originally used on billboards, mobile phones, and in-store installations.
2. Flexible Displays - Royole has begun mass production of scalable, sizeable, flexible displays with full color gamuts and standard aspect ratios.
3. Bendable OLED TV Models - LG and Skyworth have released bendable OLED TVs that focus on delivering an immersive viewing and gaming experience.
Industry Implications
1. Consumer Electronics Industry - Companies in the consumer electronics industry can consider these trends to create unique and innovative products for customers.
2. Gaming Industry - The gaming industry can leverage these trends to develop gaming monitors and TVs that are more immersive and engaging for gamers.
3. Advertising and Marketing Industry - The advertising and marketing industry can create interactive and engaging installations for billboard advertisements, digital signage, and event displays using bendable and flexible displays.
