Designers are creating playgrounds focused on adult fitness
In an effort to improve consumer health in a way that diverges from standard practice, designers are creating jungle gyms for adults seeking to enhance their fitness goals. This emerging shift benefits consumers as it not only enhances health, but provides more motivation due to its more playful interpretation of exercise. By providing more incentive for consumers to enhance their health through a system that is designed specifically to elevate experience, these jungle gyms cater to consumers' desire to gain the benefits of exercise, without the excessive discipline of having to do so in the traditional sense.
Workshop Question - How can your brand transform one of its products/services in a way that evolves past established consumer expectations?
1. Adult Fitness Playground Trend - Designers are creating playgrounds focused on adult fitness.
2. Fitness-focused Workspaces Trend - Architects are designing office spaces that incorporate fitness equipment and encourage active lifestyles.
3. Hybrid Fitness-furniture Design Trend - Designers are fusing playful and engaging utility fitness equipment with furniture-like designs.
1. Fitness Industry - Fitness professionals can leverage these trends towards creating more engaging and personalized workout routines utilizing the latest technology and equipment.
2. Office Design Industry - Architects and designers can look to incorporate fitness equipment and spaces to promote healthy lifestyles and encourage activity-driven work environments.
3. Furniture Design Industry - Furniture designers can look towards creating more playful and interactive pieces, utilizing new materials and technology to push the boundaries between furniture and fitness equipment.