Tech and food are converging to make apps that offer culinary convenience
Implications - Whether to order food quickly or to decipher if one's dietary preferences can mesh with a restaurant, food apps are becoming more and more popular with consumers. Offering a more efficient way for consumers to deal with food matters, these products are appealing to a younger demographic with a desire to streamline their lives, even with regard to something as basic as food.
Trend Themes
1. Food Delivery Apps - Apps that offer food delivery services are becoming more and more popular with consumers as they offer more efficient ways to deal with food, this trend can attract a younger demographic with a desire to streamline their lives, even with regard to something as basic as food.
2. Dietary Restriction Restaurant Guides - Food apps that guide users to restaurants that suit their dietary requirements and restrictions can save users time and stress, and can become the best friend of many people with allergies.
3. Personalized Restaurant Recommender Apps - Foodie apps that personalize restaurant recommendations based on a user's taste history, preferences and demographics can act as a personal concierge to help users find new favorite restaurants.
Industry Implications
1. Food Delivery Industry - This industry can benefit from creating efficient food delivery apps that appeal to busy consumers.
2. Restaurant Industry - This industry can benefit from partnering with food apps that provide valuable exposure and help attract more customers with dietary restrictions.
3. Mobile Application Development Industry - As the food and tech world merge, this industry can benefit from developing high-quality and innovative apps that prioritize personalization, efficiency and convenience.
