Public micromobility services are prioritizing accessibility
Trend - Public and private micromobility services in cities are already seen as accessible transportation options, and these services are now expanding their accessibility features with options that include everything from disability-friendly scooter designs to affordable pass-based rentals.
Insight - As cities around the world continue to grow in population, inclusion in urban planning, design and infrastructure has become more important. As demographic diversity and needs evolve in these regions, residents and commuters are increasingly demanding public spaces and mobility options that are accessible for everyone.
Insight - As cities around the world continue to grow in population, inclusion in urban planning, design and infrastructure has become more important. As demographic diversity and needs evolve in these regions, residents and commuters are increasingly demanding public spaces and mobility options that are accessible for everyone.
Workshop Question - How could your brand better meet demands for inclusion and accessibility?
Trend Themes
1. Accessible Micromobility - Micromobility services are expanding their accessibility features including disability-friendly designs, affordable pass-based rentals, and sustainable commute options.
2. Pass-based Micromobility Platforms - E-scooter and bike share platforms are offering cost-efficient pass options for daily, weekly, and monthly users to incentivize the utilization of rentable e-scooters.
3. Disability-friendly Micromobility Services - Micromobility rental services are offering more accessible options for individuals with disabilities in order to expand use cases.
Industry Implications
1. Micro-mobility - Sustainable, accessible and cost-effective transportation solutions are in the forefront of the micro-mobility industry as cities continue to grow.
2. Public Transportation - The use of passes as a viable payment option could revolutionize the payment systems of public transportation making them as cost-efficient as biking and e-scootering.
3. Sustainable Travel - The integration of e-scooter and bike share platforms as sustainable travel options could revolutionize the way people commute across cities.
