It's no longer good enough a taxi ride to get you from point A to point B as fast as possible. Sure, there are cabs that have built-in touchscreens on the backs of seats for you to play games or catch up on the news to kill the time, but these campaigns and companies strive to make transportation by taxi far more useful and much more entertaining.
Some examples of really unique taxi services include Kab-U-To Work, which will get you home safely following a night of partying, or the morning after when you're feeling a little hungover. Another offbeat example is Japan's Turtle Taxi, which goes against everything cabs are typically known for by purposely driving extremely slow and taking the scenic route, which is said to be outrageously popular among seniors and pregnant women.
16 Unconventional Taxi Rides
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Mini Makeover Taxi Rides
The Birchbox UK London Taxi Cabs Gives Free Rides and Beauty Touch-Ups
15
Free Fast-Food Taxis
The McDonald's Yellow Cab Campaign Offers People Rides to Try New Burger
14
Free Green Taxis
Pedal-Powered Urban EcoCabs Fueled by the Credit Crunch
13
Slow-Driving Taxi Services
Kotsu's Turtle Taxis in Japan Have an Option to Go as Slow as a Turtle
12
Hangover-Curing Cab Rides
The Kab-U-To Work Taxi Serves Soup, Orange Juice and Mints
11
Theatrical Taxi Rides
This Friendly Cab Driver's Life Story Sounds Like the Plot of Othello
10
Fashionable Transportation Freebies
Kate Spade Free Taxi Rides Take Shoppers Anywhere in Manhattan
9
Bear-Patterned Olympic Taxis
The Chengdu 'Panda Cabs' Are a Hit with London Locals
8
Heartwarming Cab-Sharing Campaigns
This Coca-Cola Christmas Ad Encourages Sharing Taxi Rides
7
Anti-Abuse Taxi Rides
KAFA's Driving Change Campaign Makes for an Uncomfortable Taxi Ride
6
Food-Scented Cabs
McCain Foods Gives You a Free Ride and a Free Jacket Potato
5
Market Research Taxis
Hall & Partners Develops a New Way to Gather Honest Consumer Info
4
Reinvented Yellow Taxis
The Nissan Taxi of Tomorrow is the New Official Cab of NYC
3
Workout-Encouraging Taxis
Coca-Cola Chile Set Up Incentive to Exercise Inside Taxis
2
Permanent Cab Car Seats
This Latvian Car Fleet Established a Safer Taxi Child Seat Initiative
1
Bike Rack Cab Companies
Cars with Baltic Taxi are Having Bicycle Racks Installed On Their Roofs
Related Ideas
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Uber One Hits Campuses with ‘The One Arcade'
Branded Express Buses
The Ordinary Bus Supports Accessible Travel in Brooklyn
Advanced Members-Only Offers
Uber Announced its 'Uber One Member Days'
Reimagined Artwork-Based Travel Campaigns
Plaza Premium Group Debuts 'The Art of Travel'
Functional Shot Brand Campaigns
Ryde: x Heidi Montag Team Up to Challenge Wellness Extremes
Authentic Connection Campaigns
Heineken's Hijack Socialization Encourages Out-of-Home Gatherings
Summery Adventure-Inspired Drinkware
Starbucks Launched its 'Road Trip Collection'
Asian Grocery Delivery Partnerships
Uber Eats and T&T Supermarket Partnered for Quick Deliveries
Automotive Restaurants
Hyundai is Opening Backseat Bites, the UK’s First Restaurant Inside a Car
One-Night-Only Dining Events
The Saratoga Supper Club Turned a Convenience Store into a Speakeasy
Personalized AI-Powered Travel Apps
Mindtrip is an AI-Powered App for Localized Recommendations
Surreal Car Care Campaigns
Turtle Wax's You Are How You Car Reimagines Drivers as Their "Car-Self"
Rural Running Vacations
Airbnb and Strava are Motivating Gen Z to Book Run-Cations
Electric Air Taxi Services
Uber Announced Integrations with the Joby Air Taxi Service in Dubai
Last-Minute Travel Campaigns
easyJet Drop Everything Encourages Spontaneous Trips
Gourmet Lunch Pop-Ups
Uber Eats' Sandwich Studio Elevated the Classic Combo Meal
Delivery Driver-Centric Pizza Ads
Pizza Hut's New Commercial is Cheeky and Playful
Geo-Targeted Beauty Campaigns
It's a 10 Haircare Engages Uber Riders Going to Ulta & Sally Beauty
Modular Quadricycle Platforms
The AZR Quad Go Offers a Flexible Electric Alternative
Car Transfer Apps
The Daytrip App Provides Customizable Car Transfers
In-Car Gaming Collaborations
AirConsole x Audi Partner for Car Gaming, and Includes Pictionary
In-Car Gaming Experiences
Atari and AirConsole are Partnering to Bring Games to Volkswagens
Driverless Robotaxis
The Waymo Ojai Features Enhanced Sensors & AI to Handle Harsh Weather
AI Travel Planning
Mindtrip Turns Tourism Website Content into Personalized Travel Itineraries
Bookable Autonomous Shuttles
Uber and May Mobility Partner to Launch Robotaxi Fleet
Missed Flight Lounges
The Cayman Club by Cayman Jack Helps to Turn Travel Chaos into Calm
THC-Infused RTD Launch Events
TeaPot Hosted a New Beverages Launch Event in Toronto on 4/20
Rebranded Tourism Solution Platforms
Clicktripz Rebrands itself to 'Tiki' with AI Ambassadors
Playful Art Character Cars
The Porsche Labubu Transforms a 911 Targa into a Character Artwork
Airport Food Delivery Robots
Meituan’s Little Bumblebee Brings Orders to Travelers at Gates
Coffee-Inspired Auto Tours
Mazda Canada & Coffee Association of Canada Debut the Mazda Coffee Tour
Timely Delivery-Centric Billboards
Pizza Pizza Creates a Truck-Side Billboard Inspired by the LRT
Energizing Hotel Services
AWAKE Chocolate and Walker Hotels Introduced a Turn Up Service
Paris-Themed Solo Travel Guides
GetYourGuide Debuts a Campaign for Curated Parisian Experiences
In-Car Gaming Integrations
Porsche x AirConsole Bring In-Car Gaming to the New Macan
Production-Ready Robotic Taxis
Volkswagen Presents its ID. Buzz AD Robotic Taxi Vehicle
Robotaxi Training Data Services
Uber AV Labs Powers Robotaxi Partners With Targeted Driving Data
Flexible Monthly Car Shares
Turo Offers a Low-Commitment Alternative to Traditional Car Ownership
Luxury Mobility Platforms
Karma Automotive Launches On-Demand Luxury Driving Experience
AI-Powered Adventure Apps
The 'Globe Chaser' App Features Geocaching-Inspired Tours
Symbolic Pop-Up Wellness Experiences
Hone Health Hosts Death of Midlife Pop-Up
Rideshare Airport Shuttle Services
These New Uber Shuttle Routes Connect Travelers from JFK to NYC
Future Urban Mobility Cars
Volkswagen Numa Concept Imagines Cars as Part of Shared City Life
At-Home Return Couriers
Uber Launches Its Return With A Courier in Uber Eats
Travel Grocery Delivery Services
The Grocery Delivery Airbnb Service Lets Guests Order in Advance
Friendly Efficient Delivery Robots
The Conceptual 'PAT' Autonomous Delivery Robot is Reliable
Lyrics-Inspired OOH Campaigns
Taskrabbit Interprets Pop Culture Songs for Summer Home Tasks
Long-Term Premium Travel Partnerships
Via Carota Craft Cocktails & Blade Enhance Experiences
Retro-Inspired Airline Experiences
Pan Am Journeys by Private Air are From Beyond Capricorn
Luxury Chauffeur Apps
Wheely’s NYC Launch Introduces Concierge-Level Chauffeur Services
THC-Infused Inflight Drinks
Select Virgin Airlines Flights Now Serve Drippy's THC-Infused Sodas
Airport Sleep Stations
Airport Dimensions Offers a Quiet Refuge for Travelers Craving Relaxation
Bubble Wrap Billboards
Tombola's Interactive Billboards Engage Passersby with a Sensory Activity
Cinematic Golf Pop-Ups
Subway's Happy Place is an Interactive Experience for Happy Gilmore Fans
Luxury Experiential Rail Travel
Napa Valley Wine Train Combines Gourmet Dining and Winery Visits
Travel Story Visuals
Travel Wrapped Turns Your Annual Journeys Into Shareable Infographics
Playful Transport Management Missions
Urban Games Transport Fever 3 Campaign Mode
Breakup Trash Trucks
Tinder's The Ex-press Disposal Truck Picks Up Unwanted Belongings
Spontaneity-Inspired Travel Campaigns
Wyndham Debuts 'Where There's a Wyndham, There's a Way'
Teen-Safety Rideshare Accounts
Lyft Teen Accounts With Built-In Safety Tools
Unique City-Based Culinary Tours
Tasty Tours Expands Its Lavish Culinary Tour Offerings in Toronto
Assistance Dog-Focused Rideshares
Uber is Accommodating Passangers with Assistance Dogs
Science-Backed Adventure Collaborations
Toyota, AllGear Digital & Immersion Neuroscience Partner
Roving Apple Orchards
Fireball's Orchard Overdrive is a Bookable Orchard for Adults on Wheels
Dining Delivery Platform Partnerships
Toast and Uber Partnered to Streamline Operations
Music-Based Car Campaigns
Toyota Indonesia Launched 'Toyota Lofi Drive Beats'
Restaurant Reservation App Features
Uber Eats' Dine Out Streamlines Restaurant Bookings and Rides
High-End Restaurant Reservation Offers
Uber One Exclusive Tables Was Launched with OpenTable
Drifting Experience Packages
Uber Drift Offers Track Rides in Japanese Drift Cars near Tokyo
Super App Travel Features
Uber Added Hotel Bookings & Travel Tools at Its Go-Get Product Event
Safety Travel Tools
Know Your Trips Provides Real-Time Alerts and Safer Routes for Travelers
Perks-Filled Activations
The Really Good Mood Machine by Uber Shares Feel-Good Surprises
Audio Experience-Integrated Beverage Packaging
TapTunes, Inc. Has Introduced Virtual Wax
Storybook Travel Agencies
Dr. Seuss Travel Agency Turns Classic Books into Imaginary Destinations
In-Car Spa Treatments
Hyundai's Spa in a Car Shares Complimentary 20-Minute Relaxation Sessions
Road Safety-Focused QSR Campaigns
McDonald's Türkiye Launched a Campaign Called Drink & Drive
Social Travel Booking Platforms
TikTok GO Turns Creator Travel Videos Into Bookable Trips
Worldwide Service Marketplaces
Airbnb Services are for Booking Everything from Catering to Makeup
Subway Cabin Makeovers
British Airways NYC Subway Turns Commute into an In-Flight Experience
Carrier Pigeon Campaigns
The Travel Agency's Viral Project Pigeon Spiked Social Media Engagement
Driver-Owned Ride-Share Cooperative
Drivers Cooperative–Colorado Launches Its Driver Owned App
Gamified Destination Tourism
Connecticut Launches Rewards Platform for Local Exploration
Winter Sport Rideshare Services
Uber Ski Helps Skiers Get a Ride to the Slopes and More
Micro Camper Concept Vans
Toyota Kayoibako-K Envisions Self-Driving Mobile Storefront & Adventure
Expansive AI-Powered Travel Tools
KAYAK.ai Expands to Offer Car Rentals for Localized Road Trips
Smart Travel Planners
CityOne Offers Real-Time Bookings And Seamless Trip Planning
Lie-Flat Night Bus Seats
Twiliner Reimagines European Night Travel with Hotel-Grade Sleeping Seats
Rideshare St. Patrick's Day Campaign
Uber and Mother Launched an Irish Exit Safe Ride Campaign
Taxi Driver-Centric Branded Events
Carlsberg Ran the 'Fare Game' Initiative for Taxi Drivers
Tax-Focused Marketing Campaigns
Intuit Debuts the Second Iteration of 'Now This is Taxes'
Futuristic Taxi Drifting Games
Current Games Drops 'Taxi Chaos 2'
Global Product Launch Events
Uber Unveils a New Go-Get Exhibit Featuring Interactive Vignettes
Senior Ridesharing Service Accounts
Uber Senior Accounts Helps Older Users Navigate the Interface
VR Rail Carriages
The St Vincent’s Express Takes Senior Care Residents to 10 Countries
Experiential Afternoon Teas
High Sociétéa serves tea aboard a touring double-decker bus
Last-Minute Valentine's Gift Partnerships
Build-A-Bear and Uber Direct Partnered for Fast Gifts
Community Travel Platforms
Discover Hidden Gems and Share Locations with TravelShare
Digital Detox Retreats
NowHere Offers Texas Cabins Designed for Tech-Free Unplugging
Scottish Tourism Campaigns
VisitScotland Used NYC Tartan Week to Drive Scotland Tourism In The USA
Safety-Focused Rideshare Collaborations
The Life360 App Integrates with Uber's Rideshare Service
Friend-Finding Virtual Hangouts
Strangely Matches Similar Personalities for Live Video Chats
Seasonal Reservation Street Installations
Uber UK Launches 'Reserve' by Mother
AI Travel Itineraries
WalkSmart Creates Personalized Audio Walking Tours with Google Maps
Expanded Membership Benefits
Uber One Introduces Family Sharing and Complimentary Ride Upgrades
Premium Ride-Perks Subscriptions
Waymo Premier Is Waymo's New Invite-Only Membership
Destination-Branded Transportation
Themed Taxis Promote Scottish Travel During Major Soccer Events
Vacation Mode Activations
San Miguel's Holiday Mirror Transforms Passersby with AR
Senior-Friendly Rideshare Services
Lyft Siver Makes Transportation Easier and Less Intimidating
Musician-Supproted Rideshare Partnerships
Lyft Taps Bad Bunny for Its Expansion in Puerto Rico
Gamified Walking Apps
Lawa Gets Players Moving by Turning Real-World Steps into In-Game Power
Prepaid Rideshare Passes
Uber Prepaid Passes Help Riders Avoid Surge Pricing
Destination Discovery Platforms
Humbo Helps Travelers Decide Where to Go Before Planning Details
Driving Interface Apps
'Car Dashboard' AppTransforms Your iPhone Into a Car Head Unit
AI-Powered Superapps
Grab Introduces AI Features That Simplify Decisions and Automate Daily Tasks
Virtual City Explorers
Citywalki Offers Immersive Virtual Experiences In Over 140 Cities
Convenience-Focused Vacation Bundles
Southwest Airlines Debuts Getaways by Southwest
Forest Shuttle Buses
Utrecht's Boshalte Connects Gen Z to Nature
Robotaxi Membership Programs
Waymo introduces premium perks for frequent autonomous riders
Hyper-Local Guided Culinary Experiences
Tasty Tours Toronto Debuts New Guided Experiences
Tattoo Discovery Platforms
Tattoo Japan Helps Travelers Find Tattoo Friendly Places Across Japan
Swipe Interface Restaurant Platforms
'Foodie Call' Helps Users Find Options for Meals
Travel Planning Apps
Let’s Trip Simplifies Personalized Travel Planning and Itineraries
Korean Navigation Apps
WayKo Provides Accurate Walking And Transit Routes For Korean Travelers
Mobile App Studios
Developer On Wheels Builds Family And Travel Apps From A Campervan Office
Interactive Entertainment Tools
Quiz Cabin Turns Curiosity to Playable Quizzes & Brain Challenges
Viral Egg Tasting Menus
Sweet, Savory and Surprising Egg Flights are Taking Off on TikTok
Social Entertainment Apps
BuzzWheel Turns Group Gatherings Into Interactive Challenge Experiences
Discounted Rideshare Partnerships
Lyft and NerdWallet Collaborated on a Limited-Time Promotion
Casual Game Discovery Apps
PizzaSlice Helps Users Find Relaxing, Chill Indie Games Easily
Holiday Driver Safety Programs
AAA’s ‘Tow to Go’ Returns for American Thanksgiving
Private Car Pickup Options
Airbnb Launches a Private Car Service with Welcome Pickups
Slow Immersion Travel
Tripmasters Promotes Longer Stays and Experience-Focused Vacations
Urban Cargo Trikes
The Cube Trike Flatbed Hybrid 750 Offers Agile Hauling with a Tilting Platform
Experience-Based Support
RVezy Expands Roadside Services to Cover Full Travel Disruptions
Convenience-Focused Transportation Apps
MBTA Debuts an App for Paratransit RIDE Customers
Travel Seat Optimizers
ShadySide Helps Travelers Choose Seats That Avoid Direct Sunlight
Gender-Targeted Ride Preferences
Uber Launches the New Women Preferences Feature
Corporate Ride-Hailing Features
Bolt Launches Hopp for Business in the Greater Toronto Area
Location-Based Smart Alarms
Sleep&Arrive Launched Its Smartwatch Alarm App for Transit Commuters
Business Experience Trackers
Log Cabin Tracks Experiences And Offers Insightful Data Analysis