Immersive augmented reality technology, interactive chatbots and specialized apps are just a few of the ideas that are present in the top June 2017 mobile marketing concepts.
A number of forward-thinking ideas meld digital technology with tangible objects, resulting in the creation of everything from augmented reality magazine covers and egg cartons to fast food containers and grocery store food labels that can be brought to life with the use of one's phone.
Knowing that many social media users are interested in enhancing their photo-taking skills and presence on Instagram, a number of brands are offering Instagram photography workshops. As of late, this included Häagen-Dazs, LG and gin brand Beefeater, as well as Maserati, which set up a gallery space filled with photo taken by notable influencers on the platform.
Top 25 Mobile Marketing Ideas in June
25
Social Photography Workshops
Gin Brand Beefeater is Launching an Instagram Photography Course
24
AR Sports Magazines
This Sports Illustrated Cover Includes Interactive Digital Features
23
Ice Cream Photography Pop-Ups
Haagen-Dazs' 'My Extraordinary Life' Calls for Dessert Photo-Takers
22
AR Egg Cartons
Vital Farms' Newly Redone Egg Carton Design Comes to Life with Augmented Reality
21
Canned Bean Cafes
Heinz Beans' Pop-Up Cafes Offer Meals in Exchange for Social Media Shares
20
Paper Photography Workshops
LG and Paperboyo are Teaming up to Host an Instagram Workshop
19
Virtual Band App Collaborations
Gorillaz Has Partnered with Deutsche Telekom for a Promotional App
18
Sponsored AR Filters
Snapchat's Sponsored AR Filters are Now Open for Advertising
17
On-Demand Fast Food Deliveries
UberEATS is Now Offering a McDonald's Delivery Service
16
Millennial Hotel Series
Marriott International's 'Six Days, Seven Nights' Was Revealed on Snapchat
15
Fictional Food Identifiers
The Not Hotdog App Was Created to Promote HBO's 'Silicon Valley'
14
Location-Targeted Campaigns
Social Direct Lets Companies Leverage Location-Based Consumer Data
13
Creativity-Testing Chatbots
This Bot from 'Format' Asks Questions to Assess Your Creative Mind
12
Car Recognition Apps
Blippar’s Vehicle Recognition App Uses AI to Identify Car Makes and Models
11
Monetized Business Stories
The New MikMak Campaign Allows Users to Buy Items Via Social Stories
10
Insurance Advisor Apps
Finaeo Puts Client Management to the Forefront with a Smart Mobile Engine
9
Photo App-Inspired Galleries
Maserati's Event Showcased Results of Its Instagram Takeover Campaign
8
AI Matchmaker Chatbots
Match.com's 'Lara' AI Bot Suggests Matches Via Facebook Messenger
7
Alluring Voice Analyzers
Skyn's Voice Analysis Bot Rates Voices on Sensuality, Mystery and More
6
Personalized Rap Chatbots
Jagermeister's Jam Bot Creates Custom Raps for Facebook Messenger Users
5
Illuminating Chicken Buckets
'Suppertime Stories' KFC Chicken Buckets Offer Dinner & Entertainment
4
Social Media Fish Labels
Supermarket Chain U Uses 'Fresh Stories' on Snapchat to Show Freshness
3
Free-From Shopping Apps
Tesco and Spoon Guru are Teaming Up to Assist Consumers with Special Diets
2
Personalized Gift-Giving Bots
L'Oreal's 'Beauty Gifter' Simplifies the Task of Giving Beauty Gifts
1
Rhino Matchmaking Campaigns
Sudan, the World's Most Eligible Bachelor, Has a Profile on Tinder
Related Ideas
AR Beverage Launches
Monster Energy Revealed Fantasy Ruby Red in Augmented Reality
Horror-Themed Phone Campaigns
Samsung's Join the Flip Side Takes Cues from 90s Horror Movies
AI-Generated Beauty Images
Elizabeth Arden Uses Generative AI to Enhance Archival Images
AI-Generative Chocolate Campaigns
KitKat Takes a Break and Taps Marketing Advice from AI
Idyllic Pet Pop-Ups
Uber Eats and PetSmart Created "The Best Pet House Ever"
AI-Driven Dreamy Fashion Campaigns
ETRO's Spring 2024 Ad Campaign Uses Artificial Intelligence
Mood-Powered Smartphone Speakers
The Conceptual 'MIX:X' Speaker by Junyoung Lee is Intelligent
Handheld K-Beauty Devices
APR Corp. is Bringing Advanced K-Beauty Tech to CES 2024
Intuitive AI Smartphone Models
The Rabbit R2 Smartphone Concept by Shreyansh Onial is Next-Gen
AI Product Image Generators
Google Product Studio Uses Generative AI to Create Product Images
AI-Generated Fashion Campaigns
Casablanca Spring/Summer 2023 Conveys a Hopeful Future
Bag-Modeling AR Mirrors
Coach's Digital Experience Lets Shoppers Digitally Try Its Tabby Bag
Gen Z IRL Campaigns
Hinge's Phonebook Encourages Gen Z to Connect IRL for Global Day of Unplugging
Kid-Powered Imagination Campaigns
Lunchables' A.I. vs K.I. Proves Kids' Limitless Creativity
AI-Generated Magazine Covers
Glamour Bulgaria's August Issue Has a 100% AI-Generated Photo
Virtual Beauty Storefronts
The Clinique Lab is a Next-Gen Digital Retail Concept
AI Holiday Card Generators
Coca-Cola's Create Real Magic Shares Greetings with Iconic Assets
AI-Powered Shopping Tools
Google AI Now Allows Shoppers to Browse AI Product Recommendations
Fast Food-Inspired Beachy Campaigns
Leo Burnett Italia Unveils a New Summery McDonald's Campaign
AI-Powered Fashion Apps
The 'Blend' App Helps Users Find Products That Suit Their Style and Budget
AI-Generated QR Codes
Coca-Cola Created Enhanced QR Codes with Musical & Visual Elements
AI-Backed Pizza Campaigns
Pizza Hut's 'Your Mood, Your Pizza' Campaign Uses AI to Suggest Items
Interactive In-Store Ads
Visibubble Brings Mobile Messaging Capabilities to Store Shelves
GenAI Virtual Shoppers
Cindy by Imaginuity Boots Online and In-Store Foot Traffic
Personalized AI Assistants
Swift Creatives Harnesses the Power of Artificial Intelligence
Provocative AR Campaigns
NotCo's 'Not So Happy Animals' Presents Food Logos in a New Light
AI Social Media Managers
Friz is an All-in-One Tool for DTC Brands on Social
AI-Enhanced Dating Apps
Tinder is Adding AI Photo Selection to Improve User Swipe Rates
Shoe Retailer AI Apps
SuperStep Partnered with 'IMSHOP' to Create a Convenient Mobile App
AI-Created Burger Ads
Burger King Had ChatGPT Generate a Poster to Clap Back at a Competitor
AI Travel Campaigns
Away's Extraordinary Is Out There Uses AI to Show Real-World Destinations
AR Bracelet Billboards
This Tiffany Lock Bracelet Billboard Virtually Unboxes Itself
AR Shopping Malls
American Express' Door to Shop Small Highlights 10 Small Businesses
AI Messaging Apps
With 'Viber,' Users can Now Chat with a Famous Artificial Intelligence
NFC-Enabled Face Stickers
Shu Uemura's Limited-Edition Stickers Create Digital Content
Magazine-Integrated QR Features
ARCADE Launches the ELLE x Clarks Shoe Visualiser and Experience
AI CEO Humanoids
Dictador's MIKA Made an Appearance at the Salz21 Conference
Interactive Beauty Metaverses
Fenty Beauty's First Campaign on Roblox Has Mazes & Scavenger Hunts
AI-Powered Foodservice Tools
Datassential’s Menucast Predicts the Future of Food & Flavor
Digital Grocery Screens
Kroger Launches the New Digital Smart Screens Across 500 Store Locations
Mixed-Reality Cola Billboards
This 3D Coca-Cola Billboard Dispenses Real, Cold Drinks
AI-Created Neighborhood Cocktails
Absolut and Ogilvy Canada Made AI-Generated Cocktails
Historic Fashion Try-Ons
The Design Museum's London Fashion Exhibition Integrates AR Mirrors
AI-Enhanced Grocery Apps
Instacart Unveiled a Suite of AI Features Coming to its Mobile App
Smart Shopping Cart Ads
Instacart Unveiled Ads for Its AI-Powered Caper Carts
AI-Powered QSR Campaigns
allplants Leverages AI To Transforms Fast-Food Ads
AI Mother's Day Campaigns
Showcase is Simplifying Mother's Day Shopping with ChatGPT
eCommerce AI Photos
PhotoHero Provides Free Images and Editing Abilities
AI-Powered Retail Tools
Walmart is Introducing a New Series of AI Tools for Customer Experience
AI-Enhanced QR Codes
Mary Srl Has Introduced a Groundbreaking Update to Its QR Code Barcode App
AI-Aided Social Networks
Why Be Real Online when you can BeFake
AR Music Concerts
The Rolling Stones Bitmoji Show Lens Promotes a New Album
Advanced Adaptive Retail Experiences
Walmart Unveiled New Retail Technologies at CES 2024
Mixed-Reality Shopping Apps
StockX Launched an Immersive Way to Shop with the Apple Vision Pro
AI-Powered Marketing Tools
This E-Commerce Tool Uses Customer Data to Project Reward Impacts
AI-Powered Video Chats
Fireworks Enhances Shoppable Live Video Commerce with Generative AI
AI-Powered Fashion Assistants
Zalando is Launching a Virtual Assistant Powered by ChatGPT
AI-Powered Creative Digital Assistants
Adobe Express Presents a New Creative Assistant Tool
Travel-Focused Marketing Guides
TikTok Debuts a Playbook for Travel Marketers to Foster Engagement
AI-Powered Fintech Tools
Square Introduces Ten New Generative AI Features for Content Creation
AI Advertisement Additions
Meta Introduces a New Suite of AI-Powered Advertising Tools
Idol Singer Breakfast Promotions
Mos Burger Offers Dining Experience with Idols via AR
AI-Powered Digital Marketing Support
Boostrbot Transforms Likes Into Leads
Bespoke AI-Powered Art
Coke Asks Consumers to Create AI-Generated Art with its New AI Platform
AI-Assisted Cooking Partnerships
Unilever and Be My Eyes Partnered to Support Shoppers
Communication-Based Immersive Exhibitions
Intuit Mailchimp and Design Museum Present Email is Dead
Shoppable Hybrid Apps
Lemon8 is a New Social Media App Combining Aspects of Instagram & Pinterest
AR-Powered Cereal Games
General Mills Releases a New Digital Monster Game for Consumers
Influencer-Focused AI Updates
CreatorIQ Utilizes AI To Help Marketers Track Creator Conversations
Integrated Influencer Marketing Platforms
SocialTalk Helps Users Discover, Track, and Connect
AI-Powered DIY Home Apps
Praxis Introduces New Features to Its Praxis Plus App
AI-Powered Gelato Packaging
Sweet Cheeks Partners with Bravo to Debut Gelatos with AI Packaging
Consumer-Driven QSR Burger Contests
The Burger King Million Dollar Whopper Contest is On Now
AI-Enabled Delivery Chatbots
Uber Eats Launches an AI Chatbot to Help Improve User Experiences
AI-Generated Wedding Registries
Honeyfund Experiments with AI in New Finally Ever After Registry
Product Exploration Retailer Tools
These New Instacart Discovery Tools Connect Brands to Retailers
Raw Thought Organization Apps
The 'Memosa' App Turns Ideas and Rambling into Organized Text
AI-Powered Wheeled Robots
LG Previews a Smart Robot on Wheels for Home Monitoring Purposes
AI-Powered Pizza Designers
Dodo Pizza Launches an AI Pizza Image Generator for Customization
Social Marketplace Updates
Instagram Launches a Marketplace to Better Connect Brands and Creators
Automated Customer Engagement Services
'Braze AI' Uses AI for Reachouts Through Various Channels
AI-Inspired Beer Ads
Sharp is Promoting Its First Hazy IPA, Solar Wave, with "ChatIPA"
Interactive AR Experiences
The Sendit App Engaged Gen Alpha on Valentine's Day
Gamified AI Meal Planning
Meal Genius Let's Users Swipe Left or Right on Recipe Ideas
AI-Powered Beauty Apps
Charlotte Tilbury Unveils its First Mobile Beauty App with AI Deep Learning
Immersive Digital Experiences
Kraft and Nexus Studios Join on the Immersive Mayoverse
AI-Enabled Product Creation
Off/Script Launches an App to Create and Buy AI-Designed Products
AI-Generated Shopping Campaigns
Sandton City's Latest Campaign Integrates Smart Technology
AI Art Generators
Google's Imagen 2 Boasts Professional Creativity
AI-Powered Design Apps
Adobe Launches an AI-Powered Mobile App Called Adobe Express
Conversational Campaign Creators
Creating Google Ads Campaigns is Simpler with AI Chat Features
Spa-Like AR Filters
Garnier's Vitaverse Immerses Beauty Lovers in a Serene Spa Setting
Real-Time AI Chat Bots
D-ID Agents Have Dynamic and Natural Customer Service Interactions
Influencer Search Apps
Mavn Connects Influencers with Their Favorite Brands for Paid Opportunities
AI-Powered Business Discoveries
Yelp Unveils a New AI Assistant and 'Project Ideas' Feature
AI-Generated Phone Accessories
PopSockets Launches a New AI Artwork Designer and Giveaway Contest
AR Pizza Menus
Hungry Howie's Uses AR to Promote a Secret Pizza Menu
AI-Powered Food Platforms
Samsung Food Offers Access to Recipes and More
Authenticated Product Review Apps
This App Matchers Shoppers With Brands Looking For Reviews
AI Email Marketing Campaigns
Emotsy Creates Personalized Campaigns for Stronger Digital Connection
Human-Centric AI Smartphones
The HONOR Magic6 Pro Packs a 180MP Telephoto Lens
AI-Enhanced Map Softwares
Google Maps Announced a Suite of AI-Powered Enhancements Coming to Maps
Social Media AI Chatbots
Instagram Plans to Incorporate its Own AI Chatbots in the App
Cost-Effective AI Marketers
AI Marketer Elsa Can Craft Strategies, Curate Emails, and More
Mobile Edge AI SDKs
Anagog SDK is the Industry's First Mobile Engagement SDK with Edge AI
Iconic Doll-Inspired Pink Phones
Mattel is Joining HMD To Create a Real Barbie Flip Phone
AI-Fuelled Mobile Design Apps
Adobe Launches its Express Mobile App for Design On-the-Go
Personalized Grocery Billboard Campaigns
Tesco Ireland Gets a New Live-Prompt Campaign
Hidden Social App Mini-Games
Instagram Entices Users with Hidden Games in Their DMs
AI Dating Toolkits
Mojo Rizz Helps People Navigate and Understand the Dating World
AI-Generated Keyword Suggestions
Reddit Releases 'Keyword Suggestions' Using AI-Powered Technology
Interactive AR Galleries
Chips Ahoy's Happy By Design Campaign Spotlights Multicultural Artists
Distraction-Free Flip Phones
Consumer Cellular Unveils its 'Shot on Flip Phone' Campaign
Interconnected Messaging Ecosystems
Whatsapp to Introduce Support for Messages Third-Party Apps
AR Voter Campaigns
Snapchat & the Dutch Ministry Engaged and Inspired Gen Z Voters
Home Decor Mobile Apps
Pottery Barn Officially Launches its Mobile App and New Design
AI-Powered Marketing Strategies
The M1 Marketing Strategy Generator Will Build a Strategy
Bacon Holiday Ads
Oscar Mayer Partners with Mint Mobile for 'A Side of Bacon' Holiday Campaign
Animated-Photo AI-Fueled Chat Apps
EmbodyMe Unveils its New Xpression Chat Platform
Playful Dating Experiment Campaigns
Kraft's Swipe Right for Mayo Campaign Social Experiment
AI-Enhanced Smartphone Series
The Samsung Galaxy S24 Series Offers New Experiences with Galaxy AI
SaaS Influencer Marketing Tools
Beeing Social Launches 'Buzz Bee Buzz' for Influencer Marketing
Seamless Automotive Shopping Apps
Awin Group of Dealerships Launches Mobile App to Enhance CX
Distraction-Free Dating Guides
Hinge Debuted a New Guide to Minimize Distractions While Dating
AI-Powered Video Advertisements
YouTube is Utilizing AI to Enhance its Advertising Approaches
Mixed-Reality Treasure Hunts
EE is Kicking Off Its Inaugural Game Day with a Special Treasure Hunt
Reimagined Impressionist Paintings
AT&T Partners with Smartify to Highlight 5G Technology and AR
Retailer-Backed Holiday Experiences
J. Crew Launches a New AI-Powered Holiday Experience
AI-Generated Image Backgrounds
Snapchat Launches the AI-Powered 'Dreams' Feature
AR-Powered Social Platforms
MMITA Launches a New Augmented Reality-Powered Social Platform
Inclusive Try-On Programs
Perfect Corp. Connects Beauty Brands with Digital Beauty Innovation
Year-Long Professional Content Calendars
Content Squeezy Provides Social media Ideas
Phone-Based User-Targeted Campaigns
PlugSMS Helps Users Launch Campaigns From Their Phones
AI-Generated Social Ad Copy
the M1-Project Helps Business Owners Convert Using Social Media
AI-Backed Media Editors
Canva Debuts Multiple AI Tools for Advanced Image and Video Editing
Integrated Shortcut AI Features
OpenAI Presents its New Shortcuts Integration Feature
Versatile Marketing Toolkits
Looper Insights Releases a Digital Marketing Insights Tool
AI Influencer Marketing Tools
eezyCollab Streamlines the Influencer Marketing Process
New Year Sandwich Promotions
This Urban Eat On-Pack Promo Offers Hundreds of Prizes Up for Grabs
Generative AI Beverage Ads
The Coca‑Cola® Masterpiece Campaign Leverages AI to Create Visual Magic