Immersive augmented reality technology, interactive chatbots and specialized apps are just a few of the ideas that are present in the top June 2017 mobile marketing concepts.
A number of forward-thinking ideas meld digital technology with tangible objects, resulting in the creation of everything from augmented reality magazine covers and egg cartons to fast food containers and grocery store food labels that can be brought to life with the use of one's phone.
Knowing that many social media users are interested in enhancing their photo-taking skills and presence on Instagram, a number of brands are offering Instagram photography workshops. As of late, this included Häagen-Dazs, LG and gin brand Beefeater, as well as Maserati, which set up a gallery space filled with photo taken by notable influencers on the platform.
Top 25 Mobile Marketing Ideas in June
25
Social Photography Workshops
Gin Brand Beefeater is Launching an Instagram Photography Course
24
AR Sports Magazines
This Sports Illustrated Cover Includes Interactive Digital Features
23
Ice Cream Photography Pop-Ups
Haagen-Dazs' 'My Extraordinary Life' Calls for Dessert Photo-Takers
22
AR Egg Cartons
Vital Farms' Newly Redone Egg Carton Design Comes to Life with Augmented Reality
21
Canned Bean Cafes
Heinz Beans' Pop-Up Cafes Offer Meals in Exchange for Social Media Shares
20
Paper Photography Workshops
LG and Paperboyo are Teaming up to Host an Instagram Workshop
19
Virtual Band App Collaborations
Gorillaz Has Partnered with Deutsche Telekom for a Promotional App
18
Sponsored AR Filters
Snapchat's Sponsored AR Filters are Now Open for Advertising
17
On-Demand Fast Food Deliveries
UberEATS is Now Offering a McDonald's Delivery Service
16
Millennial Hotel Series
Marriott International's 'Six Days, Seven Nights' Was Revealed on Snapchat
15
Fictional Food Identifiers
The Not Hotdog App Was Created to Promote HBO's 'Silicon Valley'
14
Location-Targeted Campaigns
Social Direct Lets Companies Leverage Location-Based Consumer Data
13
Creativity-Testing Chatbots
This Bot from 'Format' Asks Questions to Assess Your Creative Mind
12
Car Recognition Apps
Blippar’s Vehicle Recognition App Uses AI to Identify Car Makes and Models
11
Monetized Business Stories
The New MikMak Campaign Allows Users to Buy Items Via Social Stories
10
Insurance Advisor Apps
Finaeo Puts Client Management to the Forefront with a Smart Mobile Engine
9
Photo App-Inspired Galleries
Maserati's Event Showcased Results of Its Instagram Takeover Campaign
8
AI Matchmaker Chatbots
Match.com's 'Lara' AI Bot Suggests Matches Via Facebook Messenger
7
Alluring Voice Analyzers
Skyn's Voice Analysis Bot Rates Voices on Sensuality, Mystery and More
6
Personalized Rap Chatbots
Jagermeister's Jam Bot Creates Custom Raps for Facebook Messenger Users
5
Illuminating Chicken Buckets
'Suppertime Stories' KFC Chicken Buckets Offer Dinner & Entertainment
4
Social Media Fish Labels
Supermarket Chain U Uses 'Fresh Stories' on Snapchat to Show Freshness
3
Free-From Shopping Apps
Tesco and Spoon Guru are Teaming Up to Assist Consumers with Special Diets
2
Personalized Gift-Giving Bots
L'Oreal's 'Beauty Gifter' Simplifies the Task of Giving Beauty Gifts
1
Rhino Matchmaking Campaigns
Sudan, the World's Most Eligible Bachelor, Has a Profile on Tinder
Related Ideas
Robotic Companion Smartphone Models
The HONOR ROBOT PHONE Has a Rotating Camera on a Gimbal
Anti-AI Beer Billboards
Heineken's Latest Ads Poke Fun at AI Friendship Devices
Summer Soda Brand Campaigns
Sprite 'Turns Up the Refreshment' With its Immersive Campaign
Conversational Product Packaging
Digital Link's Cleo Assistant Lets Consumers Speak to Products
Gen-Z-Focused AR Campaigns
American Eagle Launched an AE Jeans Try-on Haul Lens
Automated Retail Concepts
VenHub Smart Stores Use Ai & Robotics to Redefine a Shopping Experience
Unique AI-Generated Ads
Skinny Mobile Introduces Its New AI-Powered Brand Ambassador
AR-Powered Vending Machines
Snapchat and L’Oréal Made a Gamified Lens to Share Refillable Haircare
AI Beauty Shopping Apps
Amorepacific Introduces a ChatGPT-Based Shopping App
AR-Powered Makeup Experiences
NYX Professional Makeup Beauty Bestie 2.0 is Available on Snapchat
High-Profile Live Performance Marketing
Rokid Delighted Folks with a High-Profile Marketing Event
AI-Enhanced Marketing Automation Platforms
Aurora Mobile's EngageLab Improves Customer Outreach
AI-Driven Shoppable Catwalks
Topshop and THG Studios are Hosting a Next-Gen Fashion Experience
Pet-Powered Beauty Campaigns
e.l.f. Cosmetics' Animal Intelligence Redefines "AI"
Vision-Based AI Fridges
Samsung Will Unveil the Bespoke AI Refrigerator Family Hub at CES 2026
Next-Gen Jelly Bean Campaigns
Jelly Belly Bean Appétit Entices a New Generation of Fans
Immersive K-Beauty Pop-Ups
TIRTIR Brings Jeju Matcha Skincare to NYC with a Sensory Experience
AR-Enabled Messaging Systems
The 'FAVOR' AR Message Concept is Highly Interactive
Gamified Condiment Experiences
HEINZ’s Ketchup Blast Turns Meals Interactive
Interactive AR Avocado Scans
Chipotle Launches its 'AvoLotto Lens' on Snapchat
Gen-Z-Targeted Phone Spots
Samsung Spotlights the Galaxy S25 Ultra in its 'Recipe Ideas' Ad
Social AI Video Lenses
Snapchat Brings Photo-To-Video AI to Lens Studio
Personalized AI-Powered Travel Apps
Mindtrip is an AI-Powered App for Localized Recommendations
Generative AI Retail Strategies
Kroger & Google Cloud Enhance Growth and Personalization
Minimalist Co-Branded Mobile Devices
Heineken and Bodega Introduced the Boring Phone
Immersive Video Shopping Experiences
ASOS Live Blends Creator-Led Content with Real-Time Shopping
AI-Powered Social AR Apps
The Snap Lens Studio Lets Any User Create Their Own Effects
Gen-Z-Targeted Language Platform Campaigns
Duolingo Introduces its Character-Driven 'Duolingo Ads'
AI Beauty Assistants
Sephora Launched Advanced Chatbot Features for Virtual Try-Ons and Bookings
Data-Driven Digital Experiences
Samsung Unveiled a Color-Changing Installation in London
AI Marketing Platforms
Robots Do Marketing Automates SaaS Campaigns and Optimization
Experiential Marketing Campaigns
MIKE AND IKE, HOT TAMALES, and Marvel Team Up for Campus Tour
Mobile Beauty Pop-Ups
Henkel’s göt2b Debuts a Citywide Mobile Beauty Experience
AI Dating Tools
MatchHack AI Generates Personalized Messages For Better Connections
AI Retail Forecasts
Experts Outline how AI will Reshape Commerce By 2026
Imaginative Fantasy-Inspired Campaigns
Canva Spotlights its Creative Tools Ahead of Halloween
Shoppable AR Villages
The Snapchat Winter Village Has Three Immersive Luxury Brand Boutiques
AI Shopping Integrations
Sephora’s ChatGPT App Enables AI-Powered Product Discovery
AI-Powered Food Deliveries
Google Gemini and DoorDash Partnered for Food Orders
GenAI Social Media Lenses
The Imagine Lens Lets Snapchat Users Type to Bring Ideas to Life
AI-forward home brand visions
LG Electronics presented its AI in Action strategy at CES 2026
AI-Assisted Marketing Tools
YouCam AI Pro Offers AI Business Avatar & AI Product Staging Tools
Grocery-Inspired Beauty Pop-Ups
The Markup Marché by The Ordinary Challenges Industry Buzzwords
Conversational Search Ad Features
Google Unveiled AI Max for Search Campaigns
Festival Beauty Activations
Medicube Brings Skincare Tech and Experiences to Coachella
Social Mobile Phone Plans
Heineken's HeiMobile Offers Rewarding Real-World Experiences
AI-Enabled Takeout Services
Uber Eats AI Tools Will Help Embellish Menus for Better Visuals
Cosmetics-Focused Mobile Retail Apps
Clarins and Merkle Collaborate on a Mobile Application
AI-Powered Shopping Features
John Lewis Launches a TikTok Shop Trial
Mobile Beauty Retail Activations
Cardi B Debuts Beauty Truck for Her Haircare Brand
AI Beauty Apps
Refresh App Combines Hair, Makeup and Styling in One AI Platform
Traveling Fashion Showcases
The Guess Bus in Sydney is an Example of Experimental Marketing
AI-Native Commerce Platforms
Glance AI Swaps Search for an Inspiration-Led Discovery Experience
Personalized AI Billboards
Mercado Libre's Custom Billboards Analyze Their Surroundings and Adapt
Gamified Scent Marketing Experiences
Axe's Grab The Sweet Turned a Bus Stop into a Claw Machine
Interactive Juice Boxes
Suntop's Mega Back to School Campaign Integrates Connected Packaging
Experiential Grocery Campaigns
No Name launches a multi-city grocery goss campaign
Multi-App AI Assistants
OpenAI’s ChatGPT Integrations Orchestrate Tasks Across Everyday Apps
Predictive Artificial Intelligence Tools
Creatable AI Analyzes Social Commerce Data
AI-Powered Adventure Apps
The 'Globe Chaser' App Features Geocaching-Inspired Tours
AI-Driven Design Hubs
Unilever Leans into AI Design Content with 'Sketch Pro'
Feedless Social Platforms
Bond Eliminates Feeds to Focus on Real-Life Experiences
AI-Backed Food Innovations
Hormel Foods Has Plans to Introduce Products Developed by AI
AI Agent Booking Systems
Fresha, Which Operates in Beauty & Wellness, Signals the Prevalence of AI
Anti-Algorithm Social Platforms
Buzzfeed’s Branch Office Creates Interactive AI-Powered Apps
Pizza-Branded Reading-Encouraging Apps
Pizza Hut Has Introduced Its First-Ever BOOK IT App
AI-Enabled Personalized Retail Experiences
Honeywell Implements an AI-Driven Retail System
Next-Gen Consumer Goods Technologies
Unilever and Google Cloud Partner to Produce Strong Products
Smart Retail Technology Expansions
A2Z Cust2Mate Secures Advertising Agreements with Major Brands
Influencer-Focused App Development Platforms
Wavemaker Debuts a Mobile App Development Platform
Personalized AI Shopping Features
Meta Launches Meta AI Shopping Research Experimental Tool
AI-Powered Retail Platforms
Target Introduced a Mobile App Rebuild with AI Coding Companions
AI-Powered Beauty Discovery Platforms
MyLondonBeauty Debuts Mobile Applications & an AI Assistant
Interactive Tattoo Apps
InkStory Turns Tattoos Into Interactive Memories With Audio Integration
Future Car Innovation Solutions
LG Innotek Will Showcase Hardware and Ai‑based Software at CES
Personalized Home Shopping Platforms
MAiN Creates a 3D Model from a Single Image Using AI
AI-Centric Brand Campaigns
Openai Rolls Out ChatGPT’s First Major Brand Campaign
Experience-Enhancing POS Retail Apps
MomentScience Reveals MomentApps
Efficient Photo-Enhancing Mobile Applications
Leia Inc. Recently Released the Immersity App
AI Shopping Applications
Lotte Mart Zeta is a New AI-Powered Shopping Tool for Korean Consumers
Illusory Ice Cream Pop-Ups
Häagen-Dazs Celebrated St. Patrick's Day with an O'Häagen's
Food-Focused AI Agent Apps
The Foodbe App Offers Nutrition Advice, Historical Insights and More
Smart Mirror Platforms
loook.ai Helps Brands and Retailers Transform Retail with AR Mirrors
Interactive Traveling Marketing Initiatives
Heinz Pllayfully Spotlights the Heinz Ketchup Zero
AI Product Design Assistants
Arcade's Agent Maia Helps Anyone Create Custom Jewelry, Decor & Gifts
Youth-Led Holiday Campaigns
Where are You Going? Showcases a Global Portrait of Young Creators
Customized Restaurant Campaign Platforms
OpenTable Has Launched OpenTable Media
Chatbot Grocery Delivery Features
Uber Eats Cart Assistant Lets Users Chat to Add Items
Tech-Enhanced Content Platforms
Perfect Corp's YouCam App Suite Taps AI, AR & Agentic Innovation
Presence-Boosting Bar Campaigns
'She's Got a Tab' Revives the SVEDKA Robot & Real-Life Connection
Automated Message Assistants
Enhance Customer Engagement With ZenithChat’s 24/7 Instagram Chatbot
Wacky Design Smartphones
Nothing, Motorola, and Others Embrace Playful Phone Experimentation
On-Demand Content Creation Apps
Social Agent Connects Users to Certified Content Creators
Car Race-Focused Mobile Apps
IBM and Scuderia Ferrari HP Upgrade the Experience for Formula 1 Fans
Branded App Takeovers
TikTok Introduces Logo Takeover Ads That Dominate the App’s Opening Screen
AI-Powered Sampling Experiences
Swish is Revolutionizing How Consumers Try New Products
AI Menu Optimization
Doordash Uses AI to Improve Menu Descriptions and Food Visuals
AI Mood Board Apps
Google's Mixboard Turns Ideas into Polished Presentations
AI Sports Viewing Companions
Pizza Hut Debuted 'Hutty,' an AI Companion for March Madness
Multimodal Social AIs
Meta’s Muse Spark Enables Image and Social Awareness
AI-Assisted Messaging
WhatsApp Introduces AI Writing Help and Photo Editing Features
Embedded Marketing AI Assistants
Meta AI Optimizes Campaigns and Resolves Ad Issues in Real Time
AI-Driven Platform Updates
Yelp Spring Product Release 2026 Introduces the Yelp Assistant
AI-Enabled Mapping App Features
Google Maps Tips are Powered by Google Gemini
All-in-One GenAI Apps
The Mary App Features Top AI Models Like ChatGPT, Mistral, Llama and Gemma
Expansive AI Product Catalogues
Morrisons and Google Cloud Launch an AI-Powered Product Finder
Global Product Launch Events
Uber Unveils a New Go-Get Exhibit Featuring Interactive Vignettes
GenAI Brand Messaging Tools
Proximity's Message Maestro Supports Personalized Retail Communication
AI Creator-Centric Campaigns
The Spirit of London Campaign by Beefeater Embraces the City's Energy
Social Food Delivery Apps
The 'Zesty' App from DoorDash Helps Users Find New Restaurants
Predictive Mobile Advertising Features
T-Mobile Advertising Solutions Unveiled Contextual AI Ads
Human-First Marketing Agencies
Alev Digital Prioritizes Human Creativity Over AI-Generated Content
Ramadan-Focused Tech Campaigns
Hisense Delivers 'Innovation That Brings Us Together This Ramadan'
Physical-World Data Marketing
WPP Uses Google Earth AI to Predict Real-World Consumer Behavior
Swapped Phone Campaigns
KitKat Phone Break Depicts Devices Traded for Chocolate Wafer Bars
Redefined Mobile Commerce Experiences
Glance and the Samsung Galaxy Store Partner in the U.S.
Agentic Beauty Shopping
Ulta Beauty Integrates Gemini AI for Seamless Product Discovery
Interactive Streaming Ads
Spotify Turns Listening into Engagement with Carousel Ads
Mobile Creator Experiences
Nikon Connects Creators Through Interactive Multi-City Events
Attention Economy Agencies
VaynerX Launches Tamara Group to Drive Social-First Brand Relevance
AI Advertising Toolkits
Adkit Studio Generates And Clones High-Performing Ads Using AI Automation
Custom AI Social Feeds
Bluesky’s Attie Lets Users Build Feeds with AI
Real-Time Sharing Apps
MomentsHub Lets You Discover And Share Nearby Experiences Instantly
Summer-Forward Food Billboards
Waitrose Launched its 'Let Your Summer Side Out' Campaign
Ad Creation Platforms
Magritte Helps Marketers Discover, Design, and Launch Ads Quickly
AI-Native Store Research
Vusion and Qualcomm Released the AI-Native Store™ White Paper
Texting Coffee Campaigns
The Costa Coffee Hypeline Connects with Gen Z
AI-Powered Superapps
Grab Introduces AI Features That Simplify Decisions and Automate Daily Tasks
Mobile App Builders
AppBuzz Transforms Your Ecom Site into a Mobile App in 60 Seconds
Conversational AI Advertising
Snapchat Introduces AI-Powered Chat-Based Brand Interactions
Data-Activated Direct Mail Programs
AI Mail Predicts Homes Most Likely to Convert to Leads & Sales
Mobile Revenue Management Apps
Ambition Launches a Mobile App For Real-Time Sales Coaching
Retail Marketing Advancements
Westfield Rise Debuts a Programmatic Targeting Solution For Malls
Ritual-Based Mobile Design
ECAL and Google Explored Hardware Inspired by Everyday Habits
Creative Ideation Tools
Maqnet AI Generates Fresh Content Ideas For Campaigns And Creators
AI Marketing Jobs
Marketing Jobs Hub Centralizes Top Marketing Roles Using AI Technology
Conversational Shopping Assistants
Macy’s New Ask Macy’s Chatbot Launches on Gemini
Retail Conversation Marketing Campaigns
Tesco Launches 'Need Anything From Tesco' Platform
AI Creative Emails
MagicMail Creates Fun, Themed Emails From Greetings To Invitations
AI-Driven Production Features
Malaysia Airlines Adopts Digital Creative Automation from Kingdom