43 Coca-Cola Features
From Coked-Up Phones to Harrassvertising:
Meghan Young — Jan 31, 2010 — Unique
Whenever I see soda, I always think of the age-old (okay, at least ‘age-old’ compared to my age) questions, "Coke or Pepsi?" Finding new ways to beat the competition has never been so creative and boundary-pushing. These Coca-Cola features demonstrate just how far this beverage juggernaut is willing to go to keep and convert consumers.
42
Extreme Advertising
Coke Zero's Tongue-Piercing in Brazil
41
Break Up Shagging
Edgy Coke Zero Ad
40
DIY Facebook Apps
CokeTags Promote Anything You Want
39
Soft Drink Social Marketing
Coke Zero Facial Profiler Application Finds Your Facebook Twin
38
Fried Coke
Ping Pong Balls of Fried Coke Syrup
37
HD Vending Machines
Sapient Interactive 'uVend' Interactive Coke Machine Hits North America
36
Diet Coke Plus
Coca Cola to Launch Vitamins Enhanced Soda
35
Free Pop
Coke Zero 400 'Taste of Victory' Celebration
34
Diet Coke and Mentos Experiment 137
Expect Your Kids Follow
33
Coked-Up Phones
Nokia Concept Phone Won't Induce Nosebleeds
32
High-Speed Soda Cans
David Neff Gets Hot Shots of Cool Cokes for This Shoot
31
Google Challenges Coke as World's Most Valuable Brand
30
Life As It Should Be
Coke Zero Slogan
29
Diet Coke Design Cans
Inspired By Irish Designers
28
Coke Bottle Creations
Damian Ortega Makes Art Out of Recycled Coca Cola Bottles and Caps
27
Coke to give away 2 Billion Free iTunes Tracks
26
Designer Diet Coke
Roberto Cavalli Bottles
25
Diet Coke and Mentos Experiments II
The Dominoe Effect
24
Couture Coke Bottles
Manolo Blahnik Dresses Yet Another Coca-Cola Light Bottle
23
Harrassvertising
Coke Bots Attack When You Buy Other Brands
22
Cola Cornucopias
The Coke Freestyle Machine Gives You More and Better Options
21
Soft Drink Spy Cams
The Coke Spy Camera Proves Big Brother is Everywhere
20
Coke Powered iPods
19
Coca-Cola Containers for Developing Nations
Coke Distribution for Meds
18
Branded Recycling
"Drink 2 Wear" Fashion Made of Old Coke Bottles
17
Virtual Scavenger Hunts
Coke Ireland Launches Online Virtual City With Bebo.com
16
Recycled Can Origami
Handmade Jurassic Dinosaur T-Rex Made From Old Coke Can
15
Jay-Z to Push a Different Type of Coke
Cherry Coke
14
Seasonal Adticipation
2008 Santa and Coke Commercial
13
Cola Fashion
Coke Zero and 'Neighborhood' Team to Make Stylish Swag
12
Tongues, Fingers & Eyeballs to Sell Pop
Coke Zero Ads in English (Update)
11
Bizarre Science Awards
The Ig Nobel Prize Goes to Diet Coke Spermicide
10
Kosher Soft Drinks
Passover Coke Goes With Everything
9
Epic Pop Canvases
Crushed Coke Can Aerial Art Marks the Beginning of Recycle Week
8
Pentagonal Pop Cans
Dzmitry Samal Unveils Geometric Coke Design
7
Soda Landlines
Coca-Cola Company Creates Single Line Phone in Disguise
6
High Gloss Mini Cans
Coke Slims
5
Coke and GLAM*IT to Create Europe's First Magazine on a Bottle
4
Grand Theft Coke
Grand Theft Gets Coked Up
3
Brand Adoration
Coke Facebook Page is Number One After Obama
2
DJ-Designed Packaging
Club Coke Teams Up With Justice and So_Me
1
Advergaming
Coke Zero UEFA 2008 Game
Related Ideas
Premium Retro Mobile Phones
Nokia Presents the Nokia 150 and Nokia 130 as 'Dumb Phones'
Creamy QSR Soda Refreshments
Sonic Dirty Drinks are Easy to Customize
Horror-Themed Phone Campaigns
Samsung's Join the Flip Side Takes Cues from 90s Horror Movies
All-Black Mystery Sodas
This Zero-Sugar What the Fanta Has a Secret Flavor and a Striking Color
Freshly Rebranded Frozen Drinks
Slurpee's Bold New Identity and Mascot Speak to Gen Z
Soda-Branded Fashion Capsules
The Forever 21 x Coca-Cola Collection Exudes a Timeless Allure
Soda-Collaborative Dynamic Sneakers
Shaquille O’Neal Presents a Special Shaq Attaq with Reebok
Collaboration Cola Timepieces
The Coca-Cola® x G-SHOCK Watches Come in Two Styles
Candy-Flavored Beverages
Skittles Drinks Reimagine a Favorite Gen Z Candy as a Beverage
Millennium-Inspired Cellphones
These New Nokia Phones are Nostalgic with Modern Features
Nostalgic Flip Phone Concepts
The Nokia N90 by Viet Doan Duc Reimagines a Vintage Design
Nostalgic Beer Brand Phones
The Boring Phone by Heineken Helps Adults Focus on What Really Matters
Beer-Pouring Party Billboards
JUBEL Made a Billboard That Pours Pints Invites People in to Party
Ketchup Dispenser Billboards
'Smack for Heinz' Helps Fans Complete Meals with a Favorite Condiment
Cat-Themed Soda Cans
Pepsi Cat Cans Commemorate the Growing Number of Cat Owners in China
Co-Branded Beverage Boxes
Jarritos and Nike Created a "Shoe Box" with Four Vibrant Flavors
Carbonated Milk Sodas
P.S. milk sodas is a Flirty Canned Beverage Concept
Soda-Infused Ketchups
Pepsi Colachup is Coming to Select Baseball Stadiums on July 4th
Celebratory Soda Diners
The 125 Pepsi Diner Revisits Iconic Creations of the Last Century
AI Holiday Card Generators
Coca-Cola's Create Real Magic Shares Greetings with Iconic Assets
Uplifting Energetic Soda Rebrandings
PepsiCo Unveils a New Branding Language for the Soda 7UP
Cola-Infused Frappuccinos
The Starbucks Cola Frappuccino is a Sweet, Retro-Style Refreshment
AI-Generated QR Codes
Coca-Cola Created Enhanced QR Codes with Musical & Visual Elements
Kid-Friendly Seltzer Beverages
Polar Seltzer's SeltzerJR Range Features Six Flavor Varieties
Chilling Effect Citrus Sodas
Sprite Chill Features the Signature Lemon-Lime Flavor with Cherry
Color-Changing Beer Labels
Coors' Bottles Help to Prevent Freezer Tragedies
Gamer-Targeted Diet Sodas
Coke Ultimate Zero Sugar is the Latest Collaborative Coke Flavor
Excuse-Providing Mock Cans
Like a Magic 8 Ball, Samuel Adams' 'I CAN't' Can is Ready to Shake
Heat-Sensitive Vending Machines
Sprite's Vending Machine Drops a Drink When Temperatures Rise
Nostalgic Sugar-Free Sodas
MUG Root Beer Zero Sugar Has a Caffeine-Free Formula
Gen Z Hotline Campaigns
Simply Spiked's 'Peach Responsibly' Campaign Addresses Generational Gaps
Activewear-Branded Smartphones
The Conceptual Adidas FOG Phone Highlights the Three Stripes Logo
Glitchy Beer Cans
Coors Light Created a Special-Edition Beer Can Based on a Viral Moment
Recyclable Label-Free Soda Packaging
Coca-Cola is Trialling New Sprite Bottles in the UK
Creamy Coconut-Flavored Sodas
Dr Pepper Creamy Coconut Comes in Regular and Zero Sugar
Craveable Soda Packaging
Sprite is Reviving Its Obey Your Thirst Campaign for a New Generation
Timeless Sports Drinks
Ancient Drinks Offers Time-Honored Recipes for Enhanced Energy
Hydrating Outdoor Billboards
Gatorade's BPM Pay Panels Replenish Urban Athletees on the Go
Nootropic Smart Sodas
BrainPOP is a Better-for-You Soda with Brain-Boosting Ingredients
Youthfully Vibrant Sodas
Mirinda's New Visual Identity Was Crafted for Gen Z
Beer-Flavored Ice Pops
Coors Light Coors-icles are Non-Alcoholic But Only For Fans 21 and Up
Spiced Pickle Sodas
Melis' Pickle Soda Features Vinegar, Beetroot, Garlic & Hot Peppers
Fizzy Vodka Crossover Cans
Absolut Vodka & Sprite Launches Across the UK in 12-Count Boxes
Feel-Good Beverage Campaigns
Swoon's Bestie Campaign Spotlights "Beverages That Love You Back"
Branded Soda Clog Collections
The Coca-Cola x Crocs Collection Includes Three Styles
AI-Formulated Zero-Sugar Sodas
Coca-Cola Y3000 Zero Sugar Was Co-Created by Humans and AI
Soda Logo Rebranding Campaigns
Pepsi's New Logo Goes Across the Globe with a Bright Light Show
Mixed-Reality Cola Billboards
This 3D Coca-Cola Billboard Dispenses Real, Cold Drinks
AR Sampling Advertisements
The #TakeATaste Campaign Shares Free Coca-Cola Zero Sugar Bottles
Fruit-Forward Sparkling Waters
PepsiCo Launches the bubly burst Lineup with New Fruit Flavors
Recycled Plastic Bottle Campaigns
Coca-Cola Promotes the Toss In, Take Out Initiative
Cartoon Underdog Soda Campaigns
Tractor Beverage Company Launches a Moving New Campaign
Crisp Citrusy Soda Flavors
Coca-Cola Lemon is Arriving in Original Taste and Zero Sugar
Recycled Beer Bottle Ads
Corona's Campaigns Encourage Consumers to Recycle Empty Packaging
Low-Maintenance Drink Dispensers
The Coca-Cola Flex Dispenser Has the Brand's PurePour Technology
Drink-Shaped Gaming Devices
7-Eleven is Giving Fans the Chance to Win a Slurpee-Shaped Tetris Game
Functional Gut-Friendly Sodas
Cove Gut Healthy Soda Has a Sugar-Free Recipe
Anniversary-Honoring Vintage Drinkware
Starbucks and Disney Join Forces on a New Collection
Smart Bottle Openers
Wecheer's Smart Bottle Opener Tracks Valuable Insights in Real-Time
Chilled Soda Makers
Glacier Fresh's Sparkin Cold Soda Maker Has an Advanced Cooling System
Craft Soda Advent Calendars
The Jones Advent Calendar Shares 25 Days of Bubbly Beverages
Lively Soda Rebrands
Fanta Confirms a New "Bold and Bright" Rebrand Backed by Coca-Cola Design
Celebratory K-Pop Sodas
Coca-Cola K-Wave Zero Sugar is a Limited-Edition Creation Flavor
Singer-Backed Soda Flavors
Coca-Cola Creations Partners with Rosalía for 'Coca-Cola Move'
Tiny Washing Machines
Inventus Uses Coca Cola Cans to Create This Functional Washing Machine
Functional Effervescent Drink Ranges
SmartSoda Brilliant Life Drinks are Made with Alkaline Water
Juice Brand Prebiotic Sodas
poppi Sodas from Juice Press Come in Eleven Flavors
Retro-Tinged Beer-Branded Apparel
Coors Joins Huckberry to Launch a Capsule of Apparel
Mysterious Halloween Soda Releases
Fanta Just Added a New Halloween-Inspired Mystery Flavor
Soda-Branded Restaurant Syrups
IHOP is Reintroducing its Pepsi Maple Syrup in its Restaurants
Sparkling Wellness Sodas
Fresh Pop is a Plant-Powered Soda Fueled by Functional Ingredients
Connected Beer Jerseys
Miller Lite's Running of the Beer Ads Turns Fans into Walking Billboards
Bespoke AI-Powered Art
Coke Asks Consumers to Create AI-Generated Art with its New AI Platform
Game-Themed Soft Drinks
Coca-Cola Unveils a League of Legends-Themed Zero Sugar Can
Futuristic Cityscape Activations
Coca-Cola Y3000 Zero Sugar Took Over the Las Vegas Sphere
Comic-Inspired Soda Cans
Marvel and Coca-Cola Join on the Heroes Captivating Can Designs
Japanese Landscape Soda Packaging
Coca-Cola Unveils the Slim Bottle Japanese Pattern Design
Kindness-Encouraging Soda Campaigns
The Coca-Cola 'The World Needs More Santas' Ad is Festive
Next-Generation Soda Branding
The New Pepsi Logo Showcases a Bold Typeface and Elevated Aesthetics
Rebranded Offbeat Sodas
Dr Pepper's New Cans and New Campaign Embrace Weirdness
Creamy Strawberry-Flavored Sodas
Dr Pepper Strawberries & Cream Comes in Two Formulations
Gen X Candy Campaigns
Klondike's Bar-cade Campaign Engages Gen X Consumers
Tech-Savvy Soda Makers
The SodaStream E-TERRA Features an Electronic Interface
Performance-Boosting Beverages
These Sparkling Energy Drinks Boost Physical & Mental Performance
Footballer-Backed Global Campaigns
Pepsi Unveils the 'Where There's a Ball There's a Way' Campaign
Food Pairing Soda Campaigns
The 'Better with Pepsi Max' Campaign Depicts Elevated Experiences
Exclusive Marshmallow-Flavored Sodas
Pepsi and Peeps to Launch the Marshmallow-Flavored Soda Again
Ketchup Obsession Campaigns
'It Has to Be Heinz' Spotlights Fans' Intense Love of Heinz Products
Tongue-In-Cheek Soda Campaigns
Pepsi Jokes at Coca-Cola in It's Tastes Better Campaign
Splashy Canned Water
Drink Weird Sets Itself Apart with Bold Branding & Convenient Cans
Customization-Focused Drink Machines
The JuLi Connect Beverage Dispenser is Commercial-Ready
Movie Night Drink Packs
Seagram's Escapes Pop & Watch is Full of Seasonal Flavors
Naturally Sweetened Sodas
Fresh Fizz Sodas are Sweeted with Fruit Juice, Honey or Maple Syrup
Arizona-Inspired Aluminum Bottles
PepsiCo Design Drops a Limited-Edition Pepsi Zero Sugar Design
Minuscule Soda-Flavored Candies
Tic Tac Sprite is Launching in France Ahead of a Wider Launch
Spooky Seasonal Soda Promotions
This Fanta Halloween Promotion Offers the Biggest Rewards Yet
High-Caffeine Energy Cans
Barr Soft Drinks Launches the Pwr-Bru Big Can Energy Drinks
Music-Inspired Campaigns
The New Pepsi Campaign Features Bad Bunny
Zero-Sugar Energy Cans
Monster Updates its Original Recipe with a Zero Sugar Version
Pineapple Soda Beverages
PEPSI® Pineapple Launches Exclusively at Little Caesars
Ultra-Modern Functional Sodas
Vibe Unveils a Line of Functional Sodas in Three Fruity Flavors
Spiced Raspberry Sodas
Coca-Cola Spiced is a Permanent Addition to the Brand's Portofio
Functional Prebiotic Sodas
Fibe Supports Digestive Health with Plant-Based Prebiotic Fibre
Booty Call Drink Giveaways
Simply Spiked Will Send You a Drink in Exchange for a Late-night Text
Cinco de Mayo Campaigns
Cuervo with Haley Lu Richardson on a Celebratory Campaign
Co-Branded Inflatable Pools
The Canada Dry x Carrots Bundle Shares Stylish Summer Staples
Classic Probiotic Sodas
Revive Drinks Launched Two Probiotic Sodas with Nostalgic Flavors
Collaboration QSR Cola Condiments
Pepsi Colachup is Debuting in Canada with the Help of Harvey's
Redesigned Sparkling Water Collaborations
Perrier's Bottle Design Was Updated for Its Anniversary
One-Cent Soda Promotions
The Wendy's Penny Pops Promotion Offers Almost Free Refreshments
All-Natural Electrolyte Sodas
Spade's Premium Sparkling Sodas Contain Zero Calories & Zero Sugar
Complimentary Pizza Soda Promotions
Coca-Cola 'Love Pizza? Win a Pizza' Offers Domino's Vouchers
Flame-Grilled Billboards
This Fiery Billboard Promotes the Flame Grilled Whopper-Flavored Doritos
Gut-Friendly Grape Sodas
Poppi's Better-for-You Grape Soda is Packed with Prebiotics
Elevated Low-Calorie Soda Ranges
Schweppes Sodas Come in Two Distinct Flavors
Better-for-You Ginger Sodas
Pointless Makes Soft Drinks for Adults with Real Ginger
Orange Chocolate Sodas
Jones Soda's New Special Release Combines Orange and Chocolate Flavors
Summertime Fruit Energy Drinks
Monster Ultra Peachy Keen Has a Sweet, Sugar-Free Formula
Fruit-Forward Zero-Sugar Sodas
Pepsi Max Mango is Arriving in the UK
Summertime Digestive Health Sodas
OLIPOP Watermelon Lime Boasts a Candy-Like Flavor
Soda-Infused Ice Creams
Blue Bell Has Just Unveiled New Dr Pepper Float Ice Cream
Ultra-Smooth Vodka Sodas
White Claw Vodka + Soda is Made with Triple Wave Filtered Vodka
Distraction-Free Flip Phones
Consumer Cellular Unveils its 'Shot on Flip Phone' Campaign
Fruit-Forward Sugar-Free Sodas
The Limited-Edition Tango Mango Has a Consumer-Driven Flavor
Alcoholic Lemon-infused Beverages
Coca-Cola India Debuts an Alcoholic Beverage Called ‘Lemon-Dou’
Caffeinated Summer Soda Flavors
Taco Bell And Mountain Dew Launch Two New Baja Blast Drinks
Upscaled Sparkling Water Cans
DASH Water Debuted Larger Cans in Line with Customer Insights
Sparkling Fruit Drinks
MASH Makes Lightly Carbonated, Refreshing Low Calorie Beverages
Icy Frozen QSR Drinks
The A&W Frozen Root Beer Range Has Three Options
Tropical Functional Energy Drinks
The Relentless Fruit Punch Energy Drink is Arriving This Spring
Spooky Halloween-Themed Sodas
These JONES Halloween Sodas Come in Three Options
Soda-Themed Airline Competitions
JetBlue and Pepsi are Raffling a Trip to Quito, Ecuador
Zero-Sugar Sparkling Beverages
PepsiCo Launches the Bubly Beverage Line in the Australian Market
Soda-Branded Smartphone Models
The realme 10 Pro Coca-Cola Edition is Limited to 1,000 Examples
Citrus-Flavored Soda Drink Mixes
SodaStream Now Offers MTN DEW Drink Mix Flavors
Energetic Filtered Water Campaigns
Brita's Taste Over Everything Campaign is Youthful & Optimistic
Neon-Colored Portable Bottles
Stanley is Previewing its Upcoming 'Neon Collection' for Spring
Visually Inclusive Smartphone Features
Apple Adds the New Bold Assistive Access Feature
Retailer-Rewarding Brand Promotions
This PepsiCo Retailer Competition is Running in the UK
Generative AI Beverage Ads
The Coca‑Cola® Masterpiece Campaign Leverages AI to Create Visual Magic