'120 Days' by Damian Ortega was a collaboration between the Mexican artist and Italian glassblowers. The piece uses 120 Coca Cola bottles that have been morphed and warped and combines them with Ortega's other inspirations: the de Sade novel 'The 120 Days of Sodom' and to the film Salò.
'120 Days' by Damian Ortega is meant to inspire the viewer to ask, "Who are we? What are we thinking? What is our own relationship with the objects within society or the context.”
Not one to let anything go to waste Ortega fashioned the remaining bottle caps from '120 Days' into the piece 'Molecula de Glucosa Expandidais.'
What's Driving This Trend
- Recycled Art
- The trend of using recycled materials in art presents disruptive innovation opportunities in the field of sustainable art and eco-friendly design.
- Upcycling
- The upcycling trend, as demonstrated by Damian Ortega's art, offers disruptive innovation opportunities in the realm of creative repurposing and waste reduction.
- Socio-political Reflection
- The trend of using art to provoke questions about society and human nature, like '120 Days' by Damian Ortega, provides disruptive innovation opportunities in the domain of art as a catalyst for critical thinking and discourse.
Who This Affects Most
- Art and Design
- The art and design industry can embrace the trend of using recycled materials to create innovative and sustainable artworks, opening up disruptive innovation opportunities.
- Sustainable Products
- The sustainable products industry can explore the upcycling trend to develop innovative and eco-friendly products by repurposing waste materials, creating disruptive innovation opportunities.
- Sociocultural Commentary
- The field of sociocultural commentary can leverage the trend of using art to provoke reflection and discussion, resulting in disruptive innovation opportunities for critical analysis and societal dialogue.
