These August 2020 life stages trends range from baby-centric tea brands to adaptive kitchen utensils.
Standouts include the organic baby and cold brew tea range by imPRESS Foods, a Canadian brand specializing in organic and vegan offerings for babies and follows "a high-pressure process to ensure its organic baby food maintains the highest concentration of nutrients" while also focusing on both goodness and convenience with its business model that includes a 24-hour delivery service.
WaterWipes' Early Days Club is another notable example and is a branded virtual hub for parents. Sharing content and enforcing connections via conferencing platform Zoom, the hub connects parents with other parents, health professionals and more. In particular, this hub is a great pandemic-specific marketing move, fostering a sense of brand loyalty while easing families' time during social isolation efforts.
The Parsons Weighted Comfort Grip Spoon rounds off this list and is an adaptive utensil that is specially designed for seniors and other consumers with mobility issues or illnesses like Parkinson's. The utensil ensures more controlled movements and makes the experience of eating more comfortable for those with mobility-related health issues.
Top 70 Life Stages Trends in August
70
Ultra-Thin Hot Water Bottles
Undu is a Revolutionary Hot Water Bottle Design for Menstrual Cramps
69
Infant-Tracking Smart Socks
Owlet Baby Care's Smart Sock 3 Tracks Heart Rate & Oxygen Levels
68
TV Packaging Rocking Chairs
The 'Watch and Roll' Child's Rocking Chair is Sturdy and Stylish
67
Senior Citizen Smart Objects
The 'Familia' Solutions Bridge the Gap Between Generations
66
Customizable Cardboard Play Sets
The 'Wonder DIY' Play Set Encourages Kids to Personalize
65
Gen Z Back-to-School Campaigns
The American Eagle Back to School Campaign Was Created on Zoom
64
Wraparound Reading Glasses
EyeWris' Flexible Eyewear Design Comfortable Wraps Around the Wrist
63
Screen-Free Story Time Speakers
The 'StoryPod' Smart Speaker Plays Stories, Music and More
62
Tween-Created Clothing Lines
Old Navy is Introducing Its First Tween Clothing Line with POPSUGAR
61
Home Camping Boxes
Shake Shack's Shack Camp Box Shares Six Weeks of Activities
60
Connected Senior Communication Lights
The 'CareAlert' Keeps the Elderly in Touch with Family
59
Lightweight Baby Carriers
The LÍLLÉLight Carrier Has a Single Buckle and Waist Tie
58
Preschool-Friendly 3D Printing Pens
The 3Doodler Build & Play is Easy for Little Ones to Use
57
Comfortable Kid-Friendly Face Masks
These Children's Face Masks are Tailored for Small Faces
56
Eco Tactile Sand Toys
Rainbow Eco Products' Slinky Sand is Like Slime But Without the Goo
55
Playful Robot Smartwatches
Little Tikes' Tobi Robot Smartwatch Has a Camera, Games & More
54
Tech Camp Activity Books
Apple's Camp at Home Teaches Video, Art, Design & Code Creation
53
Customizable Fantasy Ice Creams
Baskin-Robbins' Creature Creations Resemble Mythical Creatures
52
Senior-Focused QSR Meals
McDonald's Sweden Launches Happy Meal Senior During COVID-19 Lockdown
51
Portable Pop-Up Playpens
The California Beach Co.'s Pop N' Go is Lightweight & Compact
50
Old-Fashioned Tabletop Game Furniture
This Vintage Industrial Foosball Table is Finely Crafted
49
In-Game Recruitment Campaigns
Waste is Offering a Paid Internship Opportunity via Animal Crossing
48
Teen-Targeted Distancing Programs
The Social Distance Squad Shares the Expertise of Kids with CF
47
Potted Plant Playsets
Interplay UK's Peppa Pig Grow & Play Toys Encourage Kids to Nurture Plants
46
On-Demand Virtual Camps
Arm & Hammer's Virtual Summer Camp Experience Uses Household Items
45
Cellular Nutrient Powders
Mitopure Counters Age-Related Cellular Decline
44
Organic Nutrition-Focused Foods
Canadian Brand imPRESS Foods Offers Organic Baby and Cold Brew Tea
43
Meditative Friendship Apps
Headspace Minis Share Meditations to Do with a Friend Within Snapchat
42
Crossover Ghost Hunter Toys
The My Little Pony Plasmane Toy is Part of the Crossover Collection
41
Collectible Fashion Dolls
L.O.L. Surprise!'s New Fashion Doll Packaging Doubles as a Playset
40
Detachable Universal Cutlery Handles
The Maddak Ableware Kit is Helpful for Those with Arthritis
39
Oversized Tea Party Toys
Itty Bitty Prettys Tea Party Surprise Modernizes Tea Party Play
38
Vitamin-Powered Hyperpigmentation Remedies
Hyper Clear Boasts a Formula with Vitamin E & Vitamin C
37
Hair Loss Subscription Boxes
Helper Hair Boxes Support Women & Kids Going Through Hair Loss
36
Mutlifunctional Safety Grab Bars
The Stander Curve White Grab Bar Can Be Customized for Comfort
35
Robotic Wooden Tabletop Games
The 'ARMPAL' Game is for One to Four Players to Enjoy
34
Celeb-Studded Virtual Camps
Camp by Walmart Shares an Interactive & Virtual Experience for Kids
33
Value-Packed Baby Monitor Apps
Bibino's Portable Baby Monitor Makes Use of Existing Mobile Devices
32
Activewear Potty Training Diapers
Pull-Ups Explorers Offer Protection in a Comfy Manner
31
Streaming-Based Marketing Campaigns
Doritos Ketchup + Makes its Debut with a New Streaming Service
30
Rapper-Branded Financial Literacy Courses
21 Savage Boasts a Free Online Financial Literacy Course
29
Cancelled Baby Shower Sweepstakes
Allswell is Making Up for Baby Showers Disrupted by Quarantine
28
Outdoor Board Game Campaigns
#PlayItOutdoors Encourages Players to Take Their Games Outside
27
High-Quality Coloring Utensils
The BIC Kids Coloring Products Include Three New Options
26
Adaptive Spoon Utensils
Parsons' Weighted Comfort Grip Spoon Ensures a Supportive Grip
25
Spontaneous Response Card Games
The 'Did You Really Just…' Adult Party Card Game is Fast-Paced
24
Social Challenge Card Games
The 'Chickensh*t' Social Drinking Card Game is Easy to Start Playing
23
Dairy-Free Sundae Campaigns
#EveryDayIsSundae Shares a Week of Sundae Recipes
22
Mini Fashion Dolls
L.O.L. Surprise! J.K. Dolls Have Tall Shoes, Real Fabric Fashions & Hair
21
Makeup Surprise Dolls
The Collectible InstaGlam Dolls Inspire Creativity & Style
20
Virtual Toy Parties
Sweet Suite @ Home Shares Product Reveals, Games, Activities & More
19
Minimalist Gen Z Makeup
Morphe 2 is Launching with Two TikTok Stars as Brand Ambassadors
18
Medieval Buildable Toy Sets
The PLAYMOBIL Grand Castle of Novelmore Playset is Detailed
17
Infant-Friendly Elderberry Drops
Sambucol's Elderberry Drops Support Kids Under Age Two
16
DIY Geology Discovery Kits
The National Geographic Break Open Geodes Kit Comes with 10 Stones
15
Virtual Parenthood Hubs
WaterWipes' Early Days Club Supports New & Expecting Parents
14
Flexible Family Benefits
Stork Club Offers Flexible Maternity Care and Family Planning Options
13
Hero-Inspired Candy Holsters
Wonder Woman Inspired the Limited-Edition Golden Ropes Holder
12
Kid-Friendly Fruit Waters
Pure Life Fruity Water is Zero-Sugar & Enriched with Electrolytes
11
At-Home Escape Games
Trapped: Escape Room Game Packs Can Be Set Up in Any Room at Home
10
Shark-Themed Cheese Pasta
Baby Shark Mac and Cheese is Now Exclusively Available at Walmart
9
Group-Uniting Party Games
Herd Mentality Challenges Players to Think Like the Others
8
Convenient Baby Rental Services
BabyQuip Offers Rental Gear & Cleaning Services to Ease Parenting
7
Sleep-Supporting Preemie Diapers
Pampers' Ultra-Absorbent Preemie Swaddlers Minimize Disruptions
6
On-Demand Parenting Advice Networks
Tinyhood Boasts Helpful Online Course for Millennial Parents
5
Fast-Paced Historical Card Games
'Great Events' Helps Players Learn on an Array of Subjects
4
Monosyllabic Word Games
Poetry for Neanderthals Challenges Players to Speak in Single Syllables
3
In-Game School Tours
Students Can Virtually Visit Co-op Academy Manchester in Minecraft
2
On-Demand Cultured Breast Milk
Biomilq Offers Cultured Baby Food in a Delivery Format
1
Player-Celebrating Game Campaigns
UNO's #unowhoyouare Celebrates Four Unique Types of Players
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Plant-Based Cleaning Tools
Scotch-Brite™ Brand Adds Two New Products to its Greener Clean™ Line
Portable Icy Blue Cups
Stanley Releases the New Arctic Twist Quencher Cup in a New Blue Colorway
Organically Curvaceous Coffee Makers
The Conceptual 'Woolly' Capsule Coffee Machine is Friendly
Stroller-Equipped Suitcase Designs
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Empowering Walking Sticks
18 Designers Conceptualized Walking Sticks for the Future Selves
Picnic-Ready Bottle Accessories
Stanley Introduces a Set of Quencher-Compatible Accessories
Multitool Water Bottles
The 'BYO Bottle' Hides Cutlery and More Alongside Drinks
Water-Scarce Product Concepts
The Drop Store Envisions Products from a World with Less Water
Stroller-Equipped Suitcase Designs
The 'Easy Journey Suitcase' Supports Parents with Young Kids
Co-Branded Hydration Tumblers
The Starbucks x Stanley Dropped to Support Starbucks' Winter Menu
Ergonomic Instant Noodle Forks
Nendo x Nissin The Fork Supports Easy Eating of Instant Noodles
Eco-Friendly Bath Essentials
Bebo Seeks to Reimagine the Packaging of Kid's Bath Products
Modern Sippy Cup Designs
Tabor Place's the Luca Glass Sippy Cup is an Alternative to Plastic
Flavor-Enhancing Food Ranges
Holland & Barrett with Life Kitchen Range Responds to Taste Changes
Ultra-Modern Infant Furniture
Nestig Boasts Slick & Modern Infant Furniture That is Also Adaptable
Aluminum-Packaged Water Cans
Thinkerbell and the Laneway Festival's Founder Launch a Water Product
Digital Sustainable Food Solutions
Special Projects Debuts Eco Lenses to Help with Decision-Making
Gourmet Water Bars
The AQUA Water Bar by LUQEL is a Destination for Hydration in Dubai
Playful Modular Mops
Staff and Clorox Created a Colorful Wet Mop with Rubber Hat Topper
Eco-Friendly Bubble Tea Kits
Tea Drops' Bubble Tea Kit Features Bagless, Dissolvable Matcha Tea
Monogram Baby Collections
Louis Vuitton Launches an Expansive Baby Collection
Nutrient-Dense Baby Food Pouches
The Once Upon a Farm Advanced Nutrition Pouches are Flavorful
Kids Cookware Collections
Material Launches its Famous Cooking Utensils in a Kid-Friendly Format
Emotional Support Water Bottles
The MoodMug Water Bottle Has a Spot to Display Mood Emojis
Angled Grip-Friendly Water Bottles
The 'M2O' Bottle Design by Michael Young is Highly Durable
Experiential Mental Well-Being Events
Batiste's Refresh & Reflect Events Connect & Uplift Students
Female-Founded Tea Ateliers
Brook37 Launched its 'Epicurean Collection' with Global Fine Teas
Sustainable QSR Tablewares
This Reusable Tableware from the Elium Studio is for McDonald's France
Customizable Connected Tea Makers
The 'Teplo' Connected Tea Pot Brews with Precision
Cold Brew Coffee Rebrands
'Robot Foods' Redesigned Cold Brew Packaging for FITCH with 'Here&Now'
Playful Restaurant Pop-Ups
The Play-Doh Restaurant of Imagination Turns Kids' Creations Edible
Functional Libation-Holding Designs
TOMBOGO and White Claw Design the Funtional Claw Bag
Sensory Immersion Tools
Lifelines Activate the Body's Natural Stress Relivers
Timeless Sports Drinks
Ancient Drinks Offers Time-Honored Recipes for Enhanced Energy
Luxurious Debut Tableware Capsules
Louis Vuitton Presents its First Tableware Collection
Organic Quick-Dissolve Baby Snacks
Little Spoon Puffs Come in Two Flavor Options
Labelless Water Bottles
Montbest Unveils Labelless Water Bottles for South Korean Consumers
Sustainably Packaged Yogurt Cups
Yoplait Launches the Sustainable Pure-Pak eSense Cartons
Whimsical Cookware Collections
Great Jones Turns Heads with Colorful Products & a Texting Potline
Chemical-Reducing Tap Water Devices
Filterbaby Was Designed to Improve Skin Health
Anniversary-Honoring Vintage Drinkware
Starbucks and Disney Join Forces on a New Collection
Artful Alkaline Waters
Bored & Thirsty Champions Self-Expression & Interactive Packaging
Adaptogenic Tonic Blends
Wooden Spoon Herbs and Cap Beauty Boast the Light Ray Tonic
Modern Parenting Solutions
KeaBabies is Sustainable Solutions for Modern Parenting Challenges
Water Digital Wallet Loyalty Cards
Liquid Death Has Introduced the Liquid Death Country Club
Retro Appliance Baby Monitors
The Conceptual SMEG Baby Monitor by Priyanshu Maiti is Cutesy
Vibrant Freezable Lunch Boxes
Packit® Launches the Playtime Lunch Boxes Line
Sustainable Premium Wooden Accessories
Oakywood Updates Workspaces with Wooden Eco Designs
Sustainable QSR Merch Launches
Starbucks Releases Eco-friendly Merch and More for Earth Month
Tea-Filled Smartphone Lenses
Gold Peak Tea Created a Golden Hour Clip-On Smartphone Lens
Limited-Edition April Fool's Lines
Chamberlain Coffee Debuts the Oops Collection on April 1st
Cup-Integrated Plates
Pairingware Solves the Struggle of Eating and Drinking with One Hand
UK Summer-Ready Sporty Fashion
Unknown London Launches a New Capsule Designed for Summer
Functional Effervescent Drink Ranges
SmartSoda Brilliant Life Drinks are Made with Alkaline Water
International Allergen Introduction Meals
Globowl Introduces Allergenic Foods with Global Cuisine
Anthropomorphized Bath Products
Uoga Uoga Kids' Packaging Can Be Customized with Stickers
Two-in-One Drinking Vessels
Bottlecup Combines an Insulated Water Bottle with a Coffee Cup
Non-Toxic Cleaning Subscriptions
Branch Basics Offers Eco-Friendly Cleaning Supply Refills
Snackable Back-to-School Lunches
Little Spoon's Lunchers are Nutritious Meals for Big Kids
Brunch-Inspired Activewear Capsules
Nimble Activewear Launches the New 'Breakfast Club' Collection
Reusable Wet Wipe Appliances
The Conceptual 'Re:clean' Reusable Tissue Cleaner is Sustainable
Gen Alpha-Targeted Ice Cream Trucks
Unilever Taps Robomart to Launch 'The Ice Cream Shop'
Baby-Led Weaning Bites
Little Spoon's Biteables are for Kids in Between Baby Food & Table Food
Refreshed Water Branding Identities
Flow Beverage Corp. Announces Its Evolved Bbrand Identity
QSR Gen Z Campaigns
Chipotle Targets Gen Z with Wellness Snapchat Lens and Menu Items
Sustainable Bath Solutions
Skip Hop Launches Moby x Oceanworks Baby Bath Bundle
Luxury Full-Leaf Tea Brewers
The Affinitea Brewing System Brews Tea within 90 Seconds
Recyclable Kid-Friendly Meals
Little Dish Launches Its New Range in 85% Wood Fibre Packs
Versatile Kitchen Multi-Tools
GripFlip Aims to Streamline the Cooking Process Through Design
Health-Conscious Sparkling Beverages
Cloud Water Unveils New Products and a Fresh Brand Makeover
Collaborative Insulated Drinkware
W&P Joins Forces with Hill House Home for a Special Release
Palate-Expanding Baby Foods
Amara Organic Released an Introduction to Textures Variety Pack
Functional Wellness Coffee Pods
The Rokit Health Coffee and Matcha Pods Come in Three Options
Specialty Baby Retailers
Buybuy Baby Debuts the Baby and Toddler Specialty Retailer Ever & Ever
Global Cuisine Baby Foods
Serenity Kids World Explorer Comes in Five International Flavors
Customizable White-Label Consumables
Printify Offers On-Demand Consumables for Brands & Businesses
Aluminum-Packaged Hand Soaps
Grove Co. Debuted New Branding and Packaging
Happiness-Encouraging Teas
Tetley's Live Tea Collection Encourages Achievable Wellness Goals
Biodegradable Restaurant Cutlery
'Koovee' Developed Temperature-Resistant and Eco-Friendly Cutlery
Rebranded Fizzy Tea Packaging
TEAKOE Has Debuted New Rebranded Packaging for its Fizzy Teas
Slick Electric Kettle Designs
Saki Products Boasts the Luna Adjustable Temperature Electric Kettle
Health-Conscious Iced Teas
HRBVOR Unveils its New Line of Functional Iced Teas in 12oz Bottles
Summer-Ready Reusable Kitchen Towels
Cloud Paper's Swish Cloths are Adorable and Functional
Summer-Ready Instant Beverages
Clevr Blends Introduces First-Ever Line of SuperTeas for Summer
Character-Themed Snack Products
The good2grow Snackers Come in a Series of Familiar Options
Adaptogenic Iced Tea Lemonades
Space Tea is a First-of-Its-Kind Mushroom-Infused Beverage
Curated Eco-Friendly Marketplaces
Me Mother Earth Boasts Eco Products for Various Purposes
Revamped Private Label Ranges
The Target up&up Collection Has Been Expanded and Updated
Wholesome Accessible Kids Foods
Good & Gather Baby and Toddler Foods are Well-Priced
Free-From Toddler Snacks
These Once Upon a Farm Organic Kids Snacks Come in Three Options
Eco-Friendly QSR Coffee Lids
Tim Hortons Plans to Migrate to Using Sustainable Cutlery in 2023
Artist-Designed Blenders
magic bullet's Artist-Designed Wraps Champion Creativity & Expression
Reusable Paper Lunch Bags
Out of the Woods Reinterprets a Nostalgic Lunch Classic
Gen Alpha Kitchenware Brands
'Basil' Raised Roughly $440,000 USD to Scale its D2C Kitchenwares
Vibrantly Designed Playful Tableware
Hem Unveils a Range of Uniquely Bright Home Accessories
Low-Waste Shopping Solutions
ASDA, Avery Berkel & Hanshow are Enhancing Sustainability in the UK
Tube Feeding Meal Pouches
Kate Farms' Pediatric Blended Meals Connect to Feeding Tube Devices
Plant-Based Cold Brew Lattes
Chamberlain Coffee is Introducing Ready-to-Drink Beverages by the Can
Sustainable Medication Expansions
Cabinet Health is Launching 14 Products at Target
Baby-Focused Learning Toys
Matchstick Monkey's Playtime Toys Help Babies Develop Fine Motor Skills
Youth-Focused Prebiotic Products
Beech-Nut® Launches a New Range of Prebiotic Jars and Pouches
Bilingual Baby Toys
Bebé Fuerte Explores Movement as Play
Sustainable Reusable Baby Bottles
Pura Debuted an Innovative Bottle Design for Babies
Paper-Based Instant Noodle Cups
The Pot Noodle Paper Pot Design is Headed to Tesco
Digital-First Kitchen Collections
So Yummy by bella Products Come with Access to 100+ Recipes
Veggie-First Children's Meals
Lil’ Gourmets Meal Pouches Make Feeding Kids Vegetables Easy
Concentrated Customizable Drink Mixes
These New Water Enhancers are Arriving Ahead of the Summer
Energizing Adaptogenic Drinks
Taika's Adaptogen-Infused Coffee Inspires Focus & Creativity
Kid-Focused Meal Containers
b.box Launches the Kid-Approved Eco-Friendly Bento Boxes for Meals
Reality-Bending Car Ads
CarGurus Ad Features Melting Lego and Gourmet Chef Toddlers
Sustainable Supplement Packaging
This New Touchstone Essentials Packaging is Made with Bio-PPE
Retail Food Preparation Stations
Urban Eat Debuts a Smart Retail Solution for its Food-to-Go Range
Organic Luxury Skincare Lines
Harry & Rose Offers an All-Natural Skincare Line for Infants
Asian-Inspired Canned Teas
Twrl Milk Tea Creates Shelf-Stable Plant-Based Drinks
Sustainable Nappy Packaging
Big Fish Reworks the Bambino Mio Brand's Packaging with Less Plastic
Reusable Foodservice Cup Ranges
The Berry Cup Range from Berry Global is Reusable
AI-Powered Food Platforms
Samsung Food Offers Access to Recipes and More
Eco-Friendly Baby Diapers
Healthybaby Diapers are Made of Plant-Based Materials
Carbon-Conscious Oat Beverages
These Vegan Beverages for Kids Label Their Carbon Footprint
Playful Parental Cafe Gifts
These Starbucks Japan Mother's Day Products are Charming
Locally Focused Visionary Tableware
IKEA's Design Lab Presents the New Products of Place Campaign
Seasonal Complete Cleanses
Prominent Wellness Brand Reinvents Seasonal Cleanse with Superfoods
Plant-Powered Breakfast Clubs
Violife's Wiiildy Good Breakfast Club Treats Consumers to a Meal
Peer-to-Peer Conversation Campaigns
JOYBA's Real Tea, Real Talk Supports Mental Health in Youth
Social Good Sparkling Waters
Barbet Debuts Artful Sparkling Water Flavors with a Charitable Focus
Stone-Like Supportive Toys
Play Maker Stapelstein Expands to the American Market
Beverage-Boosting Tea Sachets
Tea Forté's Cold Brew Line Enhances Still & Sparkling Water
Eco-Conscious Coffee Packaging
Bruvi Teams Up with Lamill and Joyride on Sustainable Coffee Pods
Colourfully Woven Bath Mats
Cold Picnic Continues to Expand its Organic Bath Mat Collection
Vegetarian Baby Food Brands
'Peachy' Uses Natural Ingredients and a Gentle Cooking Process
On-Demand Infant Formulas
Bobbie & Uber Eats Launched a First-Of-Its-Kind NYC Delivery Pilot
Gut Health Baby Formulas
Lebenswert Stage 1 Baby Formula is Gentle on Digestive Systems
Energetic Filtered Water Campaigns
Brita's Taste Over Everything Campaign is Youthful & Optimistic
Sustainable Wooden Cutlery
Eco-Products Unveils Its New Compostable Wooden Cutlery
Heat-and-Eat Plant-Based Foods
The TiNDLE Grocery Products are Being Launched in the UK Market
Child-Focused Handwashing Ads
Lifebuoy Continues Global Handwashing Campaign, H for Handwashing
Landscape-Inspired Vibrant Sweaters
Cold Picnic Delivers Sweaters with the Affection Collection
New Year Sandwich Promotions
This Urban Eat On-Pack Promo Offers Hundreds of Prizes Up for Grabs
Parent-Focused TV Campaigns
NatureFresh's TV Campaign Explores How Active Parenting Benefits Kids