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Rapper-Branded Financial Literacy Courses

21 Savage Boasts a Free Online Financial Literacy Course

— July 2, 2020 — Social Good
'Bank Account At Home' is a free online financial literacy course launched through a collaboration between 21 Savage's Leading By Example Foundation, mobile banking service Chime, education tech platform EverFi, and not-for-profit organization Juma Ventures. Available nation-wide, the learning opportunity targets youth and consults on important life skills such as the basic concepts of money management, budgeting, and entrepreneurship. This comes at a proper time as many have been gravely affected by the COVID-19 pandemic which kickstarted a recession.

The free online financial literacy course boasts resources and tools that are geared for a variety of ages—from elementary school to high school students. In addition, the venture will also include some scholarship opportunities for August.

Image Credit: Chime/ 21 Savage
Trend Themes
1. Celebrity-backed Educational Courses - Celebrities promoting educational courses accessible to youth can be leveraged to positively impact education.
2. Financial Literacy Increasingly Highlighted - Given the pandemic-related recession, financial literacy is becoming increasingly important and attention-worthy in order to enhance sustainable future planning.
3. Integration of Technology in Financial Literacy - Incorporating technology can greatly benefit financial literacy courses and make them more accessible.
Industry Implications
1. Finance - Finance industry can leverage affordable and accessible financial literacy programs to increase interest of people in finances and promote financial sustainability.
2. Education - The education industry can use technology-based innovation to enhance financial literacy and give pupils more opportunities to learn about money management.
3. Entertainment - The entertainment industry can collaborate with nonprofit organizations to support educational courses that benefit various communities.
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