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Crossover Ghost Hunter Toys

The My Little Pony Plasmane Toy is Part of the Crossover Collection

— July 4, 2020 — Life-Stages
The My Little Pony Plasmane toy has been unveiled by Hasbro as part of its new Crossover Collection that will offer avid fans of both the toy pony and Ghostbusters franchises with a hybrid product. The toy pony is characterized by its familiar style and form from the other toys within the My Little Pony range, and features a pink body with slime-green hair and a signature Ghostbusters outfit. Available now for preorder at Entertainment Earth, the toy is priced at $15.

The My Little Pony Plasmane toy is explained further in its official description that reads, "When the city of Manehatten is overrun with ghosts, Plasmane ain’t no scaredy-pony. She saddles up in the Ecto-Wagon and gears up for an adventure. Fandoms collide with My Little Pony Crossover Collection — an expanded universe of My Little Pony mashup characters! Crossover Collection Plasmane toy combines the retro My Little Pony form with the design of Ghostbusters characters. Character has unique deco, colors, and Cutie Mark inspired by the iconic Ghostbusters team. This 4 1/2-inch figure comes in collectors’ packaging that’s great for fans of the My Little Pony or Ghostbusters brand to display. Turn the stories you know on their tails with the My Little Pony Crossover Collection.”

Image Credit: Hasbro
Trend Themes
1. Crossover Toys - Exploring the hybridization of popular toy franchises, such as My Little Pony and Ghostbusters, opens up opportunities for unique and engaging crossover products.
2. Expanded Universes - Creating expanded universes and mashup characters within a toy brand, like the My Little Pony Crossover Collection, taps into the desire for novelty and collectibility.
3. Retro Mashups - Reviving retro toy forms and combining them with modern designs, as seen in the My Little Pony Plasmane toy, appeals to nostalgia-driven consumers.
Industry Implications
1. Toy Manufacturing - Toy manufacturers can capitalize on the popularity of crossover toys by developing partnerships and licensing agreements to create unique and marketable hybrid products.
2. Entertainment Merchandise - The demand for expanded universes and mashup characters presents lucrative opportunities for companies in the entertainment merchandise industry to collaborate and create exclusive collectibles.
3. Retro-style Fashion - The trend of retro mashups opens up possibilities for fashion brands to collaborate with toy franchises and create nostalgic and trendy clothing and accessories.
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