The top December 2019 toys are full of inspiring gift ideas for people of all ages who love to play. While some of the playthings are screenless and low-tech, encouraging time away from devices, others make the use of technology an integral part of the experience—as seen in board games that are powered by smart voice assistants.
Nostalgic toys have the potential to warm the hearts of adults who fondly remember the days of their childhood, all the while introducing products to a new generation of youth. This year, a Candy Land Milk Chocolate Edition was introduced with edible game pieces, LEGO launched a customizable wooden figure and McDonald's limited-edition Surprise Happy Meals are filled with toys from previous decades.
SCORE
6.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
- Millennial
- Gen X
- Gen Z (primary audience)
- Gen Alpha (primary audience)
POPULARITY
Popularity 94%
Activity 97%
Freshness 9%
