Plant-Based Cleaning Tools

Scotch-Brite™ Brand Adds Two New Products to its Greener Clean™ Line

Scotch-Brite unveils the new Scotch-Brite® Greener Clean™ Non-Scratch Soap Control Dishwand and Scotch-Brite® Greener Clean™ Bottle & Straw Brush as a part of its expanded Greener Clean™ lineup.

With this new debut, Scotch-Brite™ Brand continues to push boundaries by incorporating recycled materials and plant-based components into its cleaning solutions while maintaining the high cleaning performance that customers expect. Both products are made from a unique blend of plant-based and recycled materials and are compatible with mugs, cups, water bottles, glassware, food processors, blenders, and more.

Interested consumers can purchase the Scotch-Brite® Greener Clean™ Non-Scratch Soap Control Dishwand and Refill online through Target and Amazon, while the Bottle & Straw Brush will debut in the second half of April.

Image Credit: Scotch-Brite

Eco-friendly Cleaning Solutions
Incorporating recycled and plant-based materials into cleaning tools to meet customer expectations.
Sustainable Household Products
Utilizing a unique blend of plant-based and recycled materials for improved product performance.
Online Retail Expansion
Expanding product availability through online platforms like Target and Amazon for convenient consumer purchasing.

Sectors Adopting This

Household Cleaning Products
Innovating within the household cleaning industry by integrating eco-friendly materials into product design.
E-commerce Retail
Utilizing online retail channels to reach a wider consumer base and increase sales of sustainable household products.
Eco-friendly Manufacturing
Shifting towards sustainable manufacturing processes to create greener cleaning solutions and reduce environmental impact.
SCORE
7.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 100%
Activity 100%
Freshness 26%