This summer, kids may not be able to participate in fun arts and crafts activities or toast marshmallows over a campfire as usual but Arm & Hammer is introducing a virtual summer camp experience to lend a helping hand to parents. Arm & Hammer Summer Camp was designed to relieve some of the pressure off parents and offer a fun experience for kids that kicks off on July 27th.
The week-long virtual summer camp will include a series of videos on the brand's YouTube channel, including kid-friendly activities like baking, crafts and STEM experiments that can be carried out with simple household staples. The activities are based on a few central themes—Surprising, Colorful, Reactions, Discovery, Creative Expression—and they're paired with downloadable activity sheets for screen-free play.
Image Credit: Arm & Hammer