In preparation for National Ice Cream Day, So Delicious Dairy Free will be kicking off the festivities with the #EveryDayIsSundae campaign sharing sundae recipes for every day of the week. For the campaign, So Delicious Dairy Free collaborated on different dairy-free ice cream recipes, which will be shared on the creator's Instagram channel.
The week of sundae recipes will start off with a Brunch Waffle Sundae by Natalie Thomas, which combines So Delicious Chocolate Salted Caramel Oatmilk Frozen Dessert and So Delicious Creamy Vanilla Bean Oatmilk Frozen Dessert with grain-free vegan waffles. There's also a Kid-Friendly Dairy Free Sundae Bowl and a Taco Tuesday Sundae to look forward to recreating.
As part of the dairy-free sundae campaign, 50 fans will have the chance to win customized pints of their favorite So Delicious Dairy Free frozen desserts.
Image Credit: So Delicious Dairy Free, rainbowplantlife
What's Driving This Trend
- Dairy-free Dessert Campaigns
- Opportunity for dairy-free brands to create innovative dessert campaigns to attract customers.
- Daily Recipe Sharing Campaigns
- Opportunity for food brands to engage customers with daily recipe sharing campaigns on social media.
- Customized Product Giveaways
- Opportunity for brands to attract and reward loyal customers with customized product giveaway campaigns.
Who This Affects Most
- Dairy-free Industry
- Opportunity for dairy-free brands to highlight their products through social media campaigns like #EveryDayIsSundae.
- Food Industry
- Opportunity for food brands to leverage social media platforms to engage their audiences through daily recipe sharing campaigns.
- Marketing Industry
- Opportunity for marketing agencies to develop customized product giveaways to help brands increase customer loyalty and engagement.