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Fiery Fruit Snacks

Fruit Gushers and Fruit by the Foot Now Come in Sweet & Fiery Versions

— July 9, 2018 — Lifestyle
General Mills' Fruit Gushers and Fruit by the Foot snacks are now being reinvented with Sweet & Fiery flavors that elevate the snacking experience. Both new snacks are free from artificial flavors and gelatin, with the new Sweet & Fiery Fruit by the Foot products offered in naturally flavored Fiery Peach and Spicy Watermelon and the Fruit Gushers offered in the same, plus an additional Hot Mango flavor.

From Sweet Heat Skittles and Starburst to Snickers' Fiery Hunger Bar, consumers are now being treated to spicy reimaginings of their favorite snacks as an alternative to previously introduced sweet or sour iterations.

On top of there being a growing desire from consumers for hot and spicy foods, there is also a heightened demand for greater nuance within the realm of familiar spicy flavors.
Trend Themes
1. Sweet & Fiery Flavors - The trend of combining sweet and spicy flavors in snacks offers an opportunity for businesses to create unique taste experiences.
2. Spicy Snacks - The rise in demand for spicy snack options indicates an opportunity for businesses to innovate in this area.
3. Nuanced Spicy Flavors - As consumers seek more complex and interesting spicy flavor profiles, businesses can capitalize on this trend by experimenting with unconventional spices and flavor combinations.
Industry Implications
1. Snack Industry - The snack industry could benefit from creating new and exciting spicy snack options for consumers looking for a different type of flavor experience.
2. Food and Beverage Industry - Companies in the food and beverage industry can capitalize on the demand for spicy and sweet flavor combinations by introducing new products that cater to this trend.
3. Spice Industry - The demand for nuanced and interesting spicy flavors presents an opportunity for the spice industry to experiment with new flavor profiles and combinations that could be used in various food and beverage products.
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