Known for his experimentation with crazy webbed structures, Sean McGinnis has done it again with the Somewhere Over the Rainbow installation.
Currently featured at the Direktorenhaus/Johanssen Gallery in Berlin, the 3D art piece is an intricate weaving structure of pastel shades that cover the ceiling of the ceiling space. The installation may look like a frighteningly gigantic spiderweb from afar and reveals itself to be a stunning exhibit of attention to detail.
If spiders and their webs don’t scare you, the Somewhere Over the Rainbow will undoubtedly inspire you to create something as equally complicated and beautiful.
Implications - Designs that push the limits on creativity attract consumers who want to experience something new. Companies attempting to increase their sales could focus on this experimental aesthetic when coming out with new products.