The Rigby & Peller lingerie shop in Hong Kong designed a smart mirror that will actually determine a woman's bra size without physically touching her. The shop provides private changing rooms where women can enter, rotate their bodies in a full 360 degree turn and view their new bra size.
As the women turn, the mirror records 140 different measurements that aid in finding the perfect fit. The high-tech device is ideal for women who are seeking support or who need a bra fitting but are slightly uncomfortable with other people doing it for them. The mirror is said to be more reliable than a human's touch and will actually display the different bra sizes that can be suitable depending on specific brands.
Each consumer at Rigby & Peller will spin around once and be able to immediately access their "braID" in order to shop better.