The New Pumpkin & Spice Triscuits Play on a Popular Fall Ingedient
Katherine Pendrill — September 1, 2016 — Lifestyle
References: thedailymeal & chewboom
Nabisco recently announced the launch of new Pumpkin & Spice Triscuits for the fall season. While pumpkin was once limited to lattes and pies, the subtly spiced flavor is quickly becoming ubiquitous with the fall season.
The new Pumpkin & Spice Triscuits are a limited-edition version of Nabisco's popular Triscuit crackers. The new crackers are baked with 100 percent whole grain wheat and then lightly spiced with a subtly sweet pumpkin seasoning. To promote the new flavor, the cracker brand is inviting consumers to reimagine their favorite seasonal snacks with Pumpkin & Spice Triscuits.
For those who have not tired of pumpkin-flavored products, the new Triscuit flavor provides a tasty way to enjoy the popular fall ingredient.
The new Pumpkin & Spice Triscuits are a limited-edition version of Nabisco's popular Triscuit crackers. The new crackers are baked with 100 percent whole grain wheat and then lightly spiced with a subtly sweet pumpkin seasoning. To promote the new flavor, the cracker brand is inviting consumers to reimagine their favorite seasonal snacks with Pumpkin & Spice Triscuits.
For those who have not tired of pumpkin-flavored products, the new Triscuit flavor provides a tasty way to enjoy the popular fall ingredient.
Trend Themes
1. Pumpkin-spiced Foods - Disruptive innovation opportunity: Develop unique pumpkin-spiced food products to cater to the growing demand for fall flavors.
2. Limited-edition Flavors - Disruptive innovation opportunity: Create limited-edition flavors for existing products to generate excitement and boost sales during specific seasons or events.
3. Seasonal Snack Innovation - Disruptive innovation opportunity: Experiment with new flavors and ingredients to create innovative seasonal snacks that appeal to consumers' changing preferences.
Industry Implications
1. Food and Beverage - Disruptive innovation opportunity: Explore new flavor combinations and seasonal offerings to capture consumer interest and drive sales in the competitive food and beverage industry.
2. Snack Manufacturing - Disruptive innovation opportunity: Incorporate popular seasonal flavors into snack products to differentiate from competitors and attract consumers seeking unique snack options.
3. Limited-edition Product Marketing - Disruptive innovation opportunity: Utilize limited-edition product releases and creative marketing campaigns to generate buzz and create a sense of urgency among consumers in various industries.
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