With fall in full swing and Halloween just around the corner, store shelves and restaurant menus are bursting with pumpkin-spiced snack foods. These treats range from sugary sweet pastries that can be enjoyed any time of day to traditionally savory items that have undergone a seasonal makeover.
On the sweet side, pumpkin spice has moved beyond lattes to be used in a wide variety of dessert-like treats. This include warm delicacies such as freshly baked donuts and cold concoctions such as ice cream sundaes.
On the savory side, pumpkin has been used to add an unexpectedly autumnal twist that is both sweet and salty at the same time. For instance, Mrs. Renfro's new Pumpkin Salsa uses a warm pumpkin spice blend to bring out the heat in its signature condiment. Similarly, Nabisco's traditionally salty Triscuit crackers have been infused with pumpkin to complement festive toppings such as cheese and cranberries.
- Gen Alpha
- Gen Z (primary audience)
- Millennial (primary audience)
- Gen X (primary audience)
