M&M's recently revealed that it will be releasing a new product inspired by a classic fall dessert. While pumpkin spice has become synonymous will autumn, there are a number of other flavors that are perfect for cooler weather. The newest M&M's flavor is inspired by a different kind of Thanksgiving dessert.
The new Pecan Pie M&M's candies draw on the flavors of the classic fall dessert. According to early reports, the candies are inspired by the crust, filling and whipped cream of the delicious Thanksgiving pie. The inside of the candies is filled chocolate that has been infused with artificial pecan pie flavoring.
For those who are eagerly awaiting the return of autumn, the holiday-inspired candies have already been spotted at select Walmart locations.
Why This Trend Is Growing
- Themed Candy Flavors
- Opportunity for candy manufacturers to create candy flavors inspired by seasonal festivities and traditional desserts.
- Artificially-flavored Chocolate
- Opportunity for food manufacturers to infuse artificial flavors into popular foods, such as chocolate, to create innovative products.
- Limited-edition Snacks
- Opportunity for food manufacturers to cater to consumers seeking seasonal and holiday-inspired products with the launch of limited-edition snacks.
Industries Being Reshaped
- Candy Manufacturing
- Candy manufacturers can leverage flavored candy trends to create new seasonal and festive-inspired products.
- Food Manufacturing
- Food manufacturers can explore the use of artificial flavors to create and enhance product offerings.
- Consumer Goods Retail
- Retailers of seasonal and holiday-inspired products can partner with manufacturers to offer limited edition snacks and novelty items to target consumers.
