Advertising Retraining Programs

The 'PowerOn Pilot' Program is Retraining Those on a Work Hiatus

Young & Rubicam is aiming to help those experiencing a five-year career gap find meaningful work in advertising through its formal 12-week program, 'PowerOn Pilot.'

The program recognizes that a variety of factors, from child care to health recovery, can play a role in one deciding to leave their current position in hopes to retrain and eventually accumulate employees back into the workforce when they're ready to do so. The immersive program offers hand-on training, in addition to a series of guest speakers and mentorship programs to teach those on a current work hiatus of the recent developments in the advertising field.

An added benefit of the program is that about 80% of attendees can be hired through one of the seven Young & Rubicam agencies.

Advertising Retraining Programs
Creating specialized retraining programs for individuals on work hiatuses in the advertising industry.
Career Gap Support
Providing support and resources for individuals who have taken a break from their careers and want to reenter the workforce.
Immersive Training Programs
Offering immersive and hands-on retraining programs to keep individuals up-to-date with the latest developments in their industry.

Industries Being Reshaped

Advertising
Developing innovative approaches to attract and retain talent in the advertising industry.
Professional Development
Creating new opportunities for individuals to enhance their skills and knowledge during career breaks.
Human Resources
Supporting employees' career transitions through retraining programs and mentorship opportunities.
SCORE
2.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 50%
Activity 30%
Freshness 8%