Wonderlab's Doozy Pots are plant-based gelatos that are made with earth-friendly ingredients that are vegan-friendly and packaged in containers made with renewable resources. The products are like plant-based versions of milk-based gelatos and they are said to have a lighter consistency than traditional ice cream. Available in classic flavors like Vanilla Bean, Smooth Coffee and Chocolate Mint Chip, the brand works with quality ingredients like organic hemp hearts, whole oats and regeneratively grown, organic and Fair Trade cane sugar.
Doozy Pots boast an "indulgent texture and bold flavor with less sugar and less saturated fat, reminiscent of a true Italian gelato." Together, hemp and oat help to support a regenerative food system, all the while satisfying cravings for light indulgences.
Key Themes Behind This Trend
- Plant-based Desserts
- Develop plant-based versions of classic desserts to cater to the growing demand for plant-based options while still satisfying cravings for indulgence.
- Sustainable Packaging
- Invest in renewable and earth-friendly packaging to appeal to environmentally-conscious consumers while reducing environmental impact and waste.
- Less Saturated Fat and Sugar
- Develop products with less saturated fat and sugar that have bold flavors and indulgent textures, catering to health-conscious consumers who still crave satisfying desserts.
Where This Applies
- Plant-based Food
- Innovate within the plant-based food industry by creating more and better plant-based dessert options that cater to a growing demand for plant-based options.
- Packaging
- Invest in developing sustainable and environmentally-friendly packaging options to reduce waste and appeal to environmentally-conscious consumers.
- Food and Beverage
- Create healthier and more indulgent food and beverage options for consumers who crave satisfying treats but are also health-conscious.
