Ideas
Explore the world's #1 largest database of ideas and innovations, with 458,465 inspiring examples.
Trend Reports
Discover why 1,231 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,662 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,231 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,662 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,205 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 458,465 cutting edge ideas.

Festive Video Game Updates

Overwatch's Lunar New Year Event Will Bring Several Themed Updates

— February 12, 2018 — Tech
Overwatch's Lunar New Year event is set to celebrate the holiday with over 50 seasonal items and six new legendary skins. The event will be the game's celebration of the Lunar New Year and has been dubbed Year of the Dog. This event will be the second celebration for Overwatch, as the previous Year of the Rooster was praised by many fans of the series. The event is set to begin in mid-February of 2018, just in time for the Lunar New Year.

Overwatch's Lunar New Year will bring several updates to the game, including a new skin-swapping feature, as well as several quality of life updates. The event will also bring a whole slew of cosmetic upgrades, all centered around the Lunar New Year and Chinese celebrations. As part of the update, legendary skins will be returning for characters Mercy, Zarya, Genji and Widowmaker. New game modes will also be added, including Capture the Flag mode and Sudden Death. A new map entitled Ayutthaya will also appear in the update, but no further information has been given on it.


Image Credit: USA Gamer, Blizzard Entertainment
Trend Themes
1. Seasonal Video Game Events - The popularity of Overwatch's Lunar New Year event highlights the trend of video game companies hosting seasonal events to engage and retain players.
2. Cosmetic Upgrades - The inclusion of over 50 seasonal items and six new legendary skins in Overwatch's Lunar New Year event indicates a trend of providing players with frequent cosmetic upgrades to enhance their in-game experience.
3. Continued Support and Updates - Overwatch's Year of the Dog event showcases the trend of game developers providing ongoing support and updates to keep their player base engaged and excited.
Industry Implications
1. Video Game Development - The success of Overwatch's Lunar New Year event presents a disruptive innovation opportunity for video game developers to incorporate seasonal events and frequent updates to drive player engagement and revenue growth.
2. Cosmetics and Fashion - The demand for over 50 new seasonal items and stylish character skins in Overwatch's Lunar New Year event creates a disruptive innovation opportunity for cosmetics and fashion industries to collaborate with video game developers and create exclusive in-game cosmetic products.
3. Event Planning and Management - The organization and execution of Overwatch's Year of the Dog event opens up a disruptive innovation opportunity for event planning and management companies to partner with video game companies and create unique and immersive gaming experiences for players.
0.7
Score
Popularity
Activity
Freshness