Cutting Vedge is a new line of plant-based, protein-packed foods made with artichoke as the main ingredient. Versatile and nutrient-dense artichoke is at the heart of these meatless alternatives, which take the form of meatballs, sausages, crumbles and patties. These veggie-forward frozen products make it easy to enjoy hearty and nutritious meals in a matter of minutes and they tap into the ever-growing plant-powered revolution.
On its own, artichoke provides great texture and this superfood captures great flavor in the brand's grillable Plant-based Burger patties, Plant-based Sweet Italian Sliced Sausages, Plant-based Crumbles and Plant-based Meatballs. In these products, artichoke is joined by other beneficial ingredients like spinach, quinoa and chickpeas. These products are also completely free from gluten, dairy and soy.
What's Driving This Trend
- Artichoke-based Meatless Alternatives
- Plant-based foods which are made with artichoke as the main ingredient to tap into the ever-growing plant-powered revolution.
- Versatile and Nutrient-dense Artichoke Food Products
- The popularity of plant-based foods, combined with the texture and flavor of artichoke, creates an opportunity for innovative food product development.
- Beneficial Meat Alternatives Increasing in Demand
- As the demand for meat alternatives grow, innovative plant-based meatballs, sausages, crumbles, and patties made with artichoke and other beneficial ingredients will continue to gain popularity.
Who This Affects Most
- Food and Beverage Industry
- Plant-based meatless alternatives made with artichoke can provide a potential disruptive innovation opportunity for the food and beverage industry.
- Agriculture Industry
- The increasing demand for artichokes as a main ingredient in plant-based meatless food products provides the agriculture industry with an opportunity to expand their cultivation and production of artichokes.
- Grocery Industry
- The introduction of new meatless food products made with artichoke and other beneficial ingredients could create a potential disruptive innovation opportunity for the grocery industry to tap into the plant-powered revolution.
