The Bio Coca-Cola Cooler Project was developed with the aid of Leo Burnett Colombia and the International Physics Centre in Bogota, aimed at bringing refreshing beverages to extremely hot parts of the world that are without access to power.
Instead of electricity, the Bio Cooler puts an old technology to use, making use of cooling through water evaporation, which actually means that the hotter it is, the cooler the fridge is able to be. The Bio Cooler cools in two parts, starting with an evaporation system that comes from watering the plants atop the cooler are watered, and second, an internal mirror turns the heat of the sun from gas into liquid.
The Bio Cooler was tested in La Guajira, an area where going to get anything iced or chilled usually takes a full day.
What's Driving This Trend
- Electricity-free Refrigeration
- The Bio Coca-Cola Cooler demonstrates the trend of utilizing non-electric methods to cool beverages in areas without power.
- Sustainable Cooling Solutions
- The use of water evaporation and solar energy in the Bio Cooler highlights the trend of sustainable cooling solutions.
- Innovation for Underserved Areas
- The Bio Cooler addresses the need for refrigeration in areas without access to power, representing the trend of innovation for underserved communities.
Who This Affects Most
- Beverage Industry
- The non-electric Bio Cooler presents an opportunity for the beverage industry to develop more sustainable and accessible cooling solutions.
- Renewable Energy
- The use of solar energy in the Bio Cooler highlights an opportunity for the renewable energy industry to create innovative applications for off-grid cooling.
- Humanitarian Aid
- The Bio Cooler's ability to provide chilled beverages in underserved areas demonstrates an opportunity for the humanitarian aid industry to incorporate sustainable refrigeration solutions.
