Appealing to flexitarian families, Perdue is now introducing Chicken Plus Nuggets, Tenders and Patties, which combine meat and vegetables. The brand's kid-friendly Chicken Plus are made with a mix of cauliflower, chickpeas and plant protein to provide half a portion of vegetables with each serving. The all-natural products are made with antibiotic-free white meat chicken and the nuggets are shaped into friendly dinosaur pieces for playful enjoyment.
These vegetable-packed chicken products introduce what Perdue calls "the next generation of frozen chicken nuggets, tenders and patties," as they help to solve the age-old battle of getting kids to eat their vegetables.
While not all consumers are eager to fully embrace a plant-based diet, many are willing to experiment with eating more vegetables, especially with products that boast meat and veggie blends with even more benefits together.