Wegmans Organic CauliCrème is a simple, three-ingredient cauliflower purée that is sold frozen and has the potential to be used as a starter for various sauces and recipes, or a substitute for mashed potatoes.
Wegmans notes that "We developed this cauliflower puree to be used in our 'Cauli-Cream' recipes," which can be found online and includes ideas such as Mac & Cheese with Cauliflower Puree or Cauli-Spinach & Cauliflower Gratin.
Over the past few years, cauliflower has emerged as a versatile, naturally gluten-free substitute for pizza crusts and a low-carb, lower calorie alternative to brown or white rice. As such, this cruciferous vegetable can now be seen as the featured ingredient in many single-serve meal cups, snacks and other food products.
What's Driving This Trend
- Cauliflower-substitute Products
- There is a growing trend towards using cauliflower as a substitute for traditional carbohydrate-heavy foods.
- Frozen, Vegetable Purees
- More companies are creating frozen vegetable purees that can be used as recipe starters or substitutes for traditional ingredients.
- Online Recipe Repositories
- As more people turn to online recipe resources, there is an opportunity to create a repository of recipes that utilize cauliflower purees and other vegetable substitutes.
Who This Affects Most
- Food Manufacturing
- Food manufacturers can create new cauliflower-based products, such as meal cups or snacks, that appeal to consumers looking for healthier alternatives to traditional products.
- Frozen Food
- The frozen food industry can capitalize on the growing popularity of vegetable purees as a convenient and healthy ingredient for recipes.
- Digital Recipe Platforms
- Recipe websites and apps can create and promote recipes that use cauliflower purees and other vegetable substitutes to appeal to health-conscious consumers.
