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Frozen Cauliflower Purées

Clean the Sky - Positive Eco Trends & Breakthroughs

Wegmans Organic CauliCrème is a Three-Ingredient Recipe Starter

— November 14, 2018 — Lifestyle
Wegmans Organic CauliCrème is a simple, three-ingredient cauliflower purée that is sold frozen and has the potential to be used as a starter for various sauces and recipes, or a substitute for mashed potatoes.

Wegmans notes that "We developed this cauliflower puree to be used in our 'Cauli-Cream' recipes," which can be found online and includes ideas such as Mac & Cheese with Cauliflower Puree or Cauli-Spinach & Cauliflower Gratin.

Over the past few years, cauliflower has emerged as a versatile, naturally gluten-free substitute for pizza crusts and a low-carb, lower calorie alternative to brown or white rice. As such, this cruciferous vegetable can now be seen as the featured ingredient in many single-serve meal cups, snacks and other food products.
Trend Themes
1. Cauliflower-substitute Products - There is a growing trend towards using cauliflower as a substitute for traditional carbohydrate-heavy foods.
2. Frozen, Vegetable Purees - More companies are creating frozen vegetable purees that can be used as recipe starters or substitutes for traditional ingredients.
3. Online Recipe Repositories - As more people turn to online recipe resources, there is an opportunity to create a repository of recipes that utilize cauliflower purees and other vegetable substitutes.
Industry Implications
1. Food Manufacturing - Food manufacturers can create new cauliflower-based products, such as meal cups or snacks, that appeal to consumers looking for healthier alternatives to traditional products.
2. Frozen Food - The frozen food industry can capitalize on the growing popularity of vegetable purees as a convenient and healthy ingredient for recipes.
3. Digital Recipe Platforms - Recipe websites and apps can create and promote recipes that use cauliflower purees and other vegetable substitutes to appeal to health-conscious consumers.
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