24 Toothpaste Branding Concepts

From Vintage Toothpaste Packaging to Big Mouth Advertising

— April 30, 2014 — Marketing
Whether you're into mint-flavored teeth cleaners or just the regular blast of Colgate Total, these toothpaste packaging designs will at least make you want to venture slightly out of your comfort zone.

It's amazing just how many different kinds of toothpaste branding exist in the world. A recent development was by a brand called Fresh, which went with an entirely vintage look. While one would think that this has nothing to do with toothpaste, it still works to give the brand a sense of authority. Moreover, calling the toothpaste Fresh also evokes thoughts of what you wish your breath to smell like after using the product. For the extremely adventurous folks, bacon-flavored toothpaste actually exists these days, with some people using it on a daily basis!
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24
Weather-Influenced Toothpaste
Weather-Influenced Toothpaste
'Tastes Like Rain' Gives the Forecast Through Taste
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23
Luxury Hygiene Gadgets
Luxury Hygiene Gadgets
The Extravagant 300 Dollar Toothpaste Squeezer is a Handy Bathroom Tool
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22
Sugary-Sweet Tasty Toothpaste
Sugary-Sweet Tasty Toothpaste
Peacefully Prevent Cavities with this Cupcake-Flavored Toothpaste
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21
Mouth-Cleaning Capsules (UPDATE)
Mouth-Cleaning Capsules (UPDATE)
Lush Toothy Tabs are an Eco-Friendly Way Clean Your Teeth
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20
Chocolate-Flavored Toothpaste
Chocolate-Flavored Toothpaste
Mint Chocolate Trek from Crest Encourages Delicious Dental Hygiene
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19
Flavorless Teeth Cleaners
Flavorless Teeth Cleaners
The Nihilist Toothpaste is a Big Tube of Nothing (But Paste)
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18
Airport-Inspired Branding
Airport-Inspired Branding
Gate Skincare Packaging Attracts the Traveling Businessman
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17
Meaty Oral Hygiene
Meaty Oral Hygiene
Start Off the Morning Right With Bacon-Flavored Toothpaste
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16
Geeky Hygiene Products
Geeky Hygiene Products
ICQ Toothpaste & Gmail Soap
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15
Typographic Toothpaste
Typographic Toothpaste
Know Which Dental Issues to Treat With Mercadona Toothpaste
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14
Snooze-Inducing Toothpaste
Snooze-Inducing Toothpaste
PearlyDreams Oral Hygiene & All Natural Sleep Aid
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13
Chewable Toothpaste
Chewable Toothpaste
Lush Introduces Dirty Toothy Tabs for Perfect Oral Hygiene
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12
Tearable Toothpaste Tubes
Tearable Toothpaste Tubes
Thrift Toothpaste Package Lets You Squeeze Out That Last Glob
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11
Vintage Toothpaste Packaging
Vintage Toothpaste Packaging
Fresh Toothpaste Goes Retro with its Latest Design
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10
Pre-Squeezed Toothpaste
Pre-Squeezed Toothpaste
SSYS Saves You From Common Toothpaste Troubles
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9
$100 Luxury Toothpaste Tubes
$100 Luxury Toothpaste Tubes
The Theodent 300 Will Make Your Teeth Sparkle
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8
Snaking Paste Packaging
Snaking Paste Packaging
Interapothek Toothpaste Branding Mimics its Meandering Squeezed Contents
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7
Twirling Toothpaste Tubes
Twirling Toothpaste Tubes
The Swing Toothpaste Pushes the Toothpaste to the Front
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6
Basic-Focused Branding
Basic-Focused Branding
Basic Stuff by Catherine Adreani Celebrates Tradition and Simplicity
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5
Bulbous Toothpaste Tubes
Bulbous Toothpaste Tubes
Martin Ortiz's Colgate Packaging Design Defies the Norm
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4
Big Mouth Advertising
Big Mouth Advertising
The Colgate Pizza Box is an In-the-Box Advertising Campaign
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3
Self-Dispensing Toothpaste
Self-Dispensing Toothpaste
The OHSO-Designed Toothbrush
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2
Single-Use Toothpaste Packets
Single-Use Toothpaste Packets
The Refresh Travel Toothbrush Set Makes On-the-Go Oral Hygiene Easy
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1
Accordion Toothpaste Branding
Accordion Toothpaste Branding
Colgate Redesign Packaging Makes Squeezing Out the Last Bit Easy
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