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31 High-Tech Packaging Designs

These Smart Packaging Designs Incorporate AR & Social Media

— January 27, 2015 — Tech
Building off of the excitement that comes with purchasing a new item of any kind, these smart packaging designs give consumers the chance to immediately share the news with friends on social media, or dive head-first into experiences with a product through augmented reality. By integrating these high-tech elements to packaging for drinks, chocolate bar wrappers and cosmetics, packaging designs become more interactive as well as dynamic. One of the most interesting examples is PositiviTea, a disposable tea cup printed with conductive ink that is capable of connecting with nearby mobile devices to share content online.

While packaging is quite often something that gets tossed aside, by incorporating QR codes, social activities, campaigns and animations, the value of boxes, wrappers, cans and other items increases, becoming part of experiences that people want to share with others.
5.8
Score
Popularity
Activity
Freshness
31
Color-Changing Food Labels
Color-Changing Food Labels
Chinese Researchers Present Rot-Warning Packaging
<
30
Invitation-Carrying Bananas
Invitation-Carrying Bananas
The 'Banana Ambassador' Campaign Invites Tourists to Visit Ecuador
<
29
Tech-Configuring Packaging
Tech-Configuring Packaging
Apple Boxes Will Soon Be Able to Set Up Devices In-Store
<
28
Expiry-Detecting Food Caps
Expiry-Detecting Food Caps
UC Berkeley Has Engineered a Sealable Cap That Tells When Milk Goes Bad
<
27
NFC Olive Oil Bottles
NFC Olive Oil Bottles
These Bottles of Olive Oil Feature Tags That Connect with the iOlive App
<
26
Augmented Reality Product Promos
Augmented Reality Product Promos
GE Lighting Uses Emerging Tech to Spotlight Portfolio
<
25
Self Esteem-Boosting Bags
Self Esteem-Boosting Bags
This QR Campaign Raises Your Self-Esteem
<
24
Interactive Record Covers
Interactive Record Covers
DJ QBert's Record Cover Plays Songs When Prompted by Touch
<
23
Smart Rum Bottles
Smart Rum Bottles
Malibu's Smart Product Packaging Integrates Interactive NFC Tags
<
22
Augmented Chocolate Wrappers
Augmented Chocolate Wrappers
Lacta's Chocolate Packaging Wrapper Hides Secret Messages with AR
<
21
Touchscreen Mini PC Cases
Touchscreen Mini PC Cases
This New Display Case Brings Touchscreen Packaging To the Raspberry Pi
<
20
Content-Sharing Coffee Cups
Content-Sharing Coffee Cups
The Concept Behind 'PositiviTea' is That Tea Fixes Everything
<
19
Handbag Authentication Tags
Handbag Authentication Tags
Maria&Donato Uses NFC Tags to Ensure Originality
<
18
Augmented Reality Packaging
Augmented Reality Packaging
A Limited Edition Appletiser Boasts an Augmented Reality Bottle
<
17
NFC-Enabled Packaging
NFC-Enabled Packaging
Jones Packaging and Tuku Teamed Up to Make Innovative CPG Packaging
<
16
Technology-Infused Packaging
Technology-Infused Packaging
The New 'SaraLight' Packaging Shows Promise for Promotional Marketing
<
15
Augmented Christmas Countdowns
Augmented Christmas Countdowns
Milka's Christmas Calendar is Interactive
<
14
Interactive Beer Campaigns
Interactive Beer Campaigns
The Message in a Bottle Campaign Allows You to Attach Videos to Bottles
<
13
Connected Packaging Designs
Connected Packaging Designs
This Retail Packaging Innovation Turns Boxes into Connected Ones
<
12
Motion Graphics Packaging
Motion Graphics Packaging
This Animated Drink Can Concept Makes Branding Design More Dynamic
<
11
Smart Recycling Bins
Smart Recycling Bins
Uzer's 'Eugene' Knows What to Recycle and What to Throw in the Trash
<
10
Augmented Sausage Packaging
Augmented Sausage Packaging
Bemis' Transforms Branding with Interactive Package Systems
<
9
App-Connected Veggie Packaging
App-Connected Veggie Packaging
This City Farm Shop Concept Features Only Hyper-Local Produce
<
8
World Cup Fry Packaging
World Cup Fry Packaging
McDonald's World Cup App Turns the Iconic Fry Packaging into a Soccer Game
<
7
Reactive Food Labels
Reactive Food Labels
These Food Expiration-Indicating Packaging Degrades With Spoiled Items
<
6
Scannable Beer Labels
Scannable Beer Labels
Digital IPA Offers a QR Code That Takes Drinkers to Brewing Instructions
<
5
Miniature Interactive Soda Bottles
Miniature Interactive Soda Bottles
The New Coca-Cola 2014 FIFA Special Edition Bottles are Tiny
<
4
Recycled Virtual Reality Viewers
Recycled Virtual Reality Viewers
Coca-Cola Provides 3 Hands-On Options for Eco-Conscious Techies
<
3
Secret Beer Code Beverages
Secret Beer Code Beverages
The Guinness QR Cup Reveals Hidden Message When Filled With Dark Liquid
<
2
Integrated Camera Packaging
Integrated Camera Packaging
Fedrigoni Leica Uses Paper Thin Design to Combine Product with Casing
<
1
Augmented Reality Snack Boxes
Augmented Reality Snack Boxes
Special Snack Boxes Promote the Stand by Me Doraemon Movie in 3D
<