Appletiser is a South African flavored sparkling water brand that recently launched an intriguing limited edition bottle complemented by an augmented reality bottle experience. The APPletiser App is available for download on iOS and Google Android, while consumers can also experience it through the brand's website.
The unique augmented reality experience begins when the user scans the bottom label on the limited edition Appletiser bottle. Within the AR world, the brand has launched three personalities; Johnny Appleseed, Apple Blossom and QP1D (a charming cupid-like character who replaces a box and arrow with a bazooka).
Each of the labels on the augmented reality bottles feature quirky sayings, while they also provide a different combination of AR experiences. Some labels boast the 'Romance and Dream' combination, while others feature 'Love and Romance' or 'Love and Dream.'