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Top 25 Commercials in September

From Robotic Fashion Campaigns to Sitcom-Style QSR Ads

— September 30, 2018 — Marketing
With noteworthy campaigns released by brands like Burger King, Reebok, asos and Budweiser, there is much to note in terms of innovation regarding the September 2018 commercials.

The #BareSkinProject is a new multimedia campaign from luxe Japanese skincare brand Sk-II that includes young actress Chloë Grace Moretz and focuses on themes surrounding women's confidence.

Separately, iconic Italian outerwear brand Moncler tapped Mille Bobbie Brown, young star of Netflix's 'Stranger Things,' and a host of other inspiring individuals like Paralympic fencer Bebe Vio for a thought-provoking campaign about the stars' various definitions of "going beyond."

Meanwhile, the clever new Budweiser commercial leverages the brand's rich history by using Google tagwords to highlight their place in various cultural moments of the past. Produced by the brand's Brazilian agency of record, the ad features search tagwords like "1987 California hip-hop Budweiser" to convey a connection to the music scene of that time.
6.4
Score
Popularity
Activity
Freshness
25
Authenticity-Celebrating Jean Campaigns
Authenticity-Celebrating Jean Campaigns
The #AExME Campaign Features Real American Eagle Customers
<
24
Inclusive Tech Campaigns
Inclusive Tech Campaigns
Microsoft's '3D Holiday' Commercial Celebrates Our Differences
<
23
Playfully Animated Hotel Campaigns
Playfully Animated Hotel Campaigns
Hotel Trivago's New Campaign Has a Whimsical Aesthetic
<
22
Behind-the-Scenes Beauty Commercials
Behind-the-Scenes Beauty Commercials
In Its New Ad, Dove Gives a Shout Out to the Women Off-Screen
<
21
Sitcom-Style QSR Ads
Sitcom-Style QSR Ads
KFC's 'What's for Dinner' Stars Jason Alexander as the Colonel
<
20
Chaotic Mother-Celebrating Commercials
Chaotic Mother-Celebrating Commercials
Walmart's Ode to Motherhood Erupts in Complete Chaos
<
19
Thought-Provoking Outerwear Campaigns
Thought-Provoking Outerwear Campaigns
Moncler Taps into Millie Bobby Brown for Its BEYOND Ad
<
18
Emboldening Skincare Campaigns
Emboldening Skincare Campaigns
Olay's 'Face Anything' Campaign Celebrates Unique Traits
<
17
Robotic Fashion Campaigns
Robotic Fashion Campaigns
This New Moncler Campaign Stars Sophia the Robot
<
16
Authentic Cultural Fashion Campaigns
Authentic Cultural Fashion Campaigns
Bihor Couture is a Brand That Celebrates Romanian Fashion
<
15
Inclusive Board Game Ads
Inclusive Board Game Ads
The Scrabble 'Family' Ad Reshapes the Traditional Meaning of the Word
<
14
Feminist Fast Food Ads
Feminist Fast Food Ads
Burger King's Chick Tax Confronts Prejudice with This Humorous Ad
<
13
Dual Digital Storytelling Campaigns
Dual Digital Storytelling Campaigns
Movistar's Perspectives Campaign Raises Awareness of Bullying
<
12
Empowering Sporty Commercials
Empowering Sporty Commercials
Muscle Milk's Playful Ad is Targeted at the Female Athlete
<
11
Vacation-Inspired Interactive Campaigns
Vacation-Inspired Interactive Campaigns
Almond Joy's Playful Campaign Advocates for Vacation Days
<
10
Search-Themed Beer Campaigns
Search-Themed Beer Campaigns
Budweiser's 'Tagwords' Campaign Shares Google Search Terms
<
9
Collaborative Gen Z Skincare
Collaborative Gen Z Skincare
Simple Launched Limited-Edition Skincare with Girl Band 'Little Mix'
<
8
Refreshed Citrus Punch Campaigns
Refreshed Citrus Punch Campaigns
SunnyD is Sporting a New Look and a Gen Z-Targeted Campaign
<
7
Exploratory Beauty Campaigns
Exploratory Beauty Campaigns
The ASOS Face + Body Series Talks Identity, Gender & Beauty
<
6
Politically Informed Fashion Ads
Politically Informed Fashion Ads
SHOOP's Collection is Accompanied by a Playful Fake News Ad
<
5
Shoppable Fragrance Videos
Shoppable Fragrance Videos
Jo Malone's Interactive Campaign Video Lets Viewers Shop in the Ad
<
4
AR Fragrance Campaigns
AR Fragrance Campaigns
'DKNY Stories' is Being Promoted on BeautyPlus with an Exclusive Filter
<
3
Confidence-Boosting Skincare Campaigns
Confidence-Boosting Skincare Campaigns
Sk-II's '#BareSkinProject Taps into Chloë Grace Moretz
<
2
Empowering Feminist Fitness Campaigns
Empowering Feminist Fitness Campaigns
Reebok's #BeMoreHuman Campaign Stars Strong, A-List Women
<
1
Responsive Alcohol Ads
Responsive Alcohol Ads
Diageo's Responsive Ads Change Based on the Weather and Time of Day
<