The Rubik’s Cube has truly stood the test of time. The 3D puzzle was invented in 1974 and has since seen many interpretations and reinventions.
The design for this old-school item has appeared in everything from handbags to electronics and interior design. This collection showcases the many modern innovations and tributes to the Rubik’s Cube.
Implications - The recession and credit crunch that ensued prevented many families from indulging on the latest tech toys, and traditional forms of entertainment like board games and analog toys experienced a resurgence. Artists, product designers and other creatives also reworked these nostalgic toys into all-new forms, some of which aren't meant to be played at all.
SCORE
3.0 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
- Gen Alpha
- Gen Z (primary audience)
- Millennial (primary audience)
- Gen X (primary audience)
POPULARITY
Popularity 55%
Activity 27%
Freshness 8%
