These photo editing innovations range from in-browser editing programs to hair color changing apps that will transform one's look.
Social media's effect on millennials is becoming increasingly greater as platforms like Instagram become a symbol of self-expression for users. While many may argue that one's Instagram page may not be an accurate portrayal of their life, the platform is becoming a personal and business branding tool for the majority of its users.
A focus on visual language makes photo editing tools a must. While some of these tools may focus on fun and novelty-inspired features like transforming a photo into a drawn image, others are focused on enhancing one's images in a more precise and convenient way.
SCORE
5.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
- Gen Z
- Gen Alpha
- Millennial (primary audience)
- Gen X (primary audience)
POPULARITY
Popularity 80%
Activity 89%
Freshness 8%
