It is no secret that young people are increasingly prioritizing travel over the purchase of material goods, which is precisely why there has been a rise in the number of millennial-friendly travel destinations. With everything from upscale campgrounds to fitness-centric retreats, it is clear that millennials have very different priorities than other generations when it comes to taking a vacation.
One of the ways millennials differ from older travelers is their limited budget. However, a limited budget does not mean that millennials are willing to give up the comforts of home. As a result, there has been the shift towards 'glamping,' adult summer camps and hybrid hotel-style hostels. Each of these different accommodations offers a more affordable type of travel, while still providing luxe amenities.
Beyond budget concerns, millennials are also more focused on health and wellness than other generations. This focus on health has given rise to wellness-themed retreats such as Love Yoga's Escape to Ireland retreat, the Wilder Running and Writing Retreat and Discover Outdoors' digital detox adventure. These types of millennial-friend travel destinations ultimately allow travelers to get away from it all, while still keeping wellness top of mind.
- Gen Z
- Gen Alpha
- Millennial (primary audience)
- Gen X (primary audience)
