Luxury cruise company Uniworld launched a new brand called 'U by Uniworld' that is exclusively for travelers between the ages of 21 and 45.
The Millennial-targeted travel experiences throughout Europe have been specifically tailored to suit young travelers' desires and interests. For instance, U by Uniworld offers DJ parties, onboard mixology classes or wine tastings, as well as plenty of stops at picturesque locations that will be ideal for sharing on social media.
To help young Millennials find their perfect travel experience, U by Uniworld's site includes a section that asks 'What's Your Travel Personality?' with suggestions for The Foodie, The Culture Buff, The Solo Flyer and more. Experiences from U by Uniworld range from The Seine Experience that starts and ends in Paris to The Danube Flow, which begins in Regensburg and culminates in Budapest.