Active Young Adult Getaways

Butterfield & Robinson's Young Adult Departures are Engaging

Butterfield & Robinson offers a unique travel experience for families with young adults (late teens and up) who want to explore the world together. The 'Young Adult Departures' are trips that are tailored to the interests and preferences of this age group, with a range of destinations to choose from, such as Cambodia & Vietnam, Mallorca, Normandy & Brittany, Peru, Prague to Vienna, Switzerland, and Tuscany. Families can also opt to privatize the departure for a more exclusive and personalized trip.

The Young Adult Departures from Butterfield & Robinson are more than just bike tours and sightseeing. They are also an opportunity to connect with your kids over cultural, culinary, and historical experiences that will enrich your travel. You will get to enjoy activities such as cooking classes, wine tastings, wildlife encounters, river cruises, art tours, and more. You will also stay in carefully selected hotels and lodges that provide comfort and convenience.

Image Credit: Butterfield & Robinson

Tailored Young Adult Travel
The trend of offering travel experiences specifically curated for young adults provides an opportunity for businesses to tap into this market segment and create unique itineraries.
Enriching Experiences for Families
There is a growing demand for travel experiences that go beyond sightseeing and offer cultural, culinary, and historical activities that can deepen the bond between young adults and their families.
Exclusive and Personalized Departures
The option to privatize departures provides an opportunity for businesses to offer exclusive and personalized trips, catering to the preferences and interests of families with young adults.

Who This Affects Most

Travel and Tourism
The travel and tourism industry can create specialized offerings and itineraries for young adults, providing unique and enriching experiences for families.
Hospitality
Hotels and lodges can partner with travel companies to provide accommodation options that cater to the comfort and convenience of families with young adults, enhancing their overall travel experience.
Culinary and Cultural Experiences
Businesses in the culinary and cultural sectors can collaborate with travel companies to offer activities such as cooking classes, wine tastings, art tours, and more, to enrich the travel experiences of young adults and their families.
SCORE
2.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 25%
Activity 26%
Freshness 19%

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