Move Over Vampires, the Mermaids are Coming
Ariel from the Little Mermaid is one of many mermaid inspirations. This peculiar princess once sang about her longing to be human, but these aquatic-inspired pieces from past few months are proof that humans are equally fascinated by her fantastical kind.
From innovative aquatic restaurants to a fishy fashion craze on a grand scale, Mermaid inspirations are riding a wave of popularity that seems only to be gathering momentum.
Implications - As society moves towards equality each day, female shoppers are looking for ways to get in touch with their sensuality. Products featuring a sultry aesthetic are appealing to women who want their femininity to shine through. Companies looking to increase their appeal could focus on this desire for more sexuality in women's pieces.
From innovative aquatic restaurants to a fishy fashion craze on a grand scale, Mermaid inspirations are riding a wave of popularity that seems only to be gathering momentum.
Implications - As society moves towards equality each day, female shoppers are looking for ways to get in touch with their sensuality. Products featuring a sultry aesthetic are appealing to women who want their femininity to shine through. Companies looking to increase their appeal could focus on this desire for more sexuality in women's pieces.
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