From streetwear-inspired fast fashion lines to fitted sock sneakers, the top June 2016 activewear ideas highlight the continued fascination with athletic-inspired apparel and its ability to resonate even with consumers who would not necessarily consider themselves as being "into fashion."
British activewear brand Umbro has released the Umbro Pro Training SS16 collection, a playful line that takes things back to the brand's essential 1990's looks. The pieces feature references to the brand's iconography including the signature double-chevron, while it also takes inspiration from England's retro jerseys.
The new ZARA Streetwise collection has been compared to YEEZY Season 3 by referencing subtle details contained in the sportswear-inspired collection. The collection includes sandals, minimalist luggage and matching sweatsuits in neutral earth tones, with plenty of rips of course.
- Gen Alpha
- Gen Z (primary audience)
- Millennial (primary audience)
- Gen X (primary audience)
