Trainer-Inspired Sportswear

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The NTM x Sneaker Tight Matches the Nike Free Transform Flyknit

— May 13, 2016 — Lifestyle
Earlier this year, Nike made a big splash in the trainer scene with its Nike Free Transform Flyknit. Now it has debuted its NTM x Sneaker Tight, which is inspired by the shoe. Embracing the rainbow colorway by having the lines spiral up the leg in a stylish and flattering way, these tights will inspire women to pick up their workouts with gusto for more than one reason.

In addition to the lines, the NTM x Sneaker Tight boasts an overall ethereal wave pattern all over the leg. This fluid visual may inspire the wearer to enjoy a more fluid workout themselves. Currently available in North America, Western Europe and China, the NTM x Sneaker Tight is made out of Nike Pro fabric. It is part of the Tight of the Moment collection.

Trend Themes

  1. Trainer-inspired Sportswear — The popularity of the Nike Free Transform Flyknit has created a growing trend for athletic wear inspired by shoes.
  2. Colorful Athletic Leggings — Athletic leggings with bold colourful designs, such as the rainbow spiral lines of the NTM x Sneaker Tight, are becoming increasingly popular.
  3. Fluid Workout Apparel — The wave pattern of the NTM x Sneaker Tight and other fluid patterns are ushering in a trend for workout clothing that encourages more fluid and graceful movements.

Industry Implications

  1. Athletic Wear — The athletic wear industry could benefit from adopting trainer-inspired designs and colorful patterns like those seen in the NTM x Sneaker Tight.
  2. Fitness Apparel — Fitness apparel companies could explore new designs and materials that encourage fluid movements and graceful workouts.
  3. Sporting Goods Retail — Sporting goods retailers could offer a wider selection of colorful and trainer-inspired athletic wear, appealing to customers looking to stay on-trend while working out.
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