If you take away pet beds, food bowls and haute dog fashion, what you have left is great gear for dogs. These are things your dog can use or you can use on your dog's behalf. From luscious lighted leashes to perfectly poochy scuba suits, the range of available gear for dogs is worthy of enthusiastic tail-wagging. So heel-to and take a look at the slideshow. You're sure to make a happy find!
Implications - The concept of domesticated animals has taken on a new identity recently. North American consumers are more unabashed with their love for their pets as celebrities like Paris Hilton not only make it acceptable to pamper your cuddly companion, but trendy to do so.
SCORE
5.7 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, South America, Europe, Asia
GENERATION
- Gen Alpha
- Gen Z (primary audience)
- Millennial (primary audience)
- Gen X (primary audience)
POPULARITY
Popularity 91%
Activity 71%
Freshness 8%
