The Kosoku Retractable Dog Leash is a fully retractable 6-foot leash, featuring a clever side pocket to hold doggy waste bags.
Designed for dogs up to 90 lbs, the Kosoku Retractable Dog Leash is durable with its shock-absorbing construction. It retails for $39 on the Quirky website where all featured products are crowdsourced designs.
Implications - Retractable dog leashes give consumers complete control of their pets. Though pet owners recognize their furry friend's individuality, some would still like to control their companion in a way that is similar to how one handles a computer. In a market of luxury pet products that blur the border between pet maintenance and pet pampering, consumers still want to feel like the master.