Top 60 Social Media Trends in February

From Mobile Emoji Updates to Social Media Smartglasses

— February 12, 2022 — Social Media
As consumers continue to spend more time on social media, the February 2022 social media trends highlight how brands are leveraging the platforms to engage with consumers.

One notable example from the February 2022 social media trends Meta, the parent company behind the social media platform Facebook. The brand recently launched a series of smart glasses in partnership with Ray-Ban dubbed 'Ray-Ban Stories.' As the name suggests, the new glasses incorporate social media into daily life with features like a dual 5-megapixel camera, in-built audio for media or phone calls, and an intuitive touch control system. Ray-Ban Stories will support consumers in ve streaming, content creation, and more.

Another new venture in the social media space comes from Squarespace. The brand will now allow users to upload video content and lock them behind a paywall, enabling content creators to monetize from their creations. These paywalls can be set on a per-video or recurring subscription basis.
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Score
Popularity
Activity
Freshness
59
Visually-Enhanced Streaming Features
Visually-Enhanced Streaming Features
Netflix Has Released HDR Support for Google Pixel Phones
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58
Encrypted Digital Messenger Updates
Encrypted Digital Messenger Updates
Meta Has Announced Various Updates for Its 'Messenger' App
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57
Economically Focused Vegan Platforms
Economically Focused Vegan Platforms
This App Connects Investors & Businesses In the Vegan Sector
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56
Monetizable Video Hosting Services
Monetizable Video Hosting Services
Squarespace Will Now Allow Users to Upload Video Content
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55
Blockchain Payment Services
Blockchain Payment Services
Google Has Opened a Blockchain Division to Embrace Web3
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54
Branded AR Creator Courses
Branded AR Creator Courses
Facebook Launched Certification Programs Geared Towards the Metaverse
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53
Inclusive Sports Initiatives
Inclusive Sports Initiatives
Scotiabank’s ‘Hockey for All’ Focuses on Inclusive Sports Play
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52
Asian-Celebrating Social Media Initiatives
Asian-Celebrating Social Media Initiatives
Netflix Has Launched 'Golden' to Celebrate Talent
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51
Traveler-Targeted QSR Campaigns
Traveler-Targeted QSR Campaigns
'Shake Shack' Is Giving Consumers Free Fries for Canceled Flights
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50
Restaurant-Branded Scholarships
Restaurant-Branded Scholarships
The ‘Carl N. & Margaret Karcher Founders' Scholarship’ has Opened
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49
Intellectual Property-Protecting Features
Intellectual Property-Protecting Features
Google Docs Now Allows for Easy Watermark Implimentation
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48
Personalizable Media Feeds
Personalizable Media Feeds
Microsoft is Testing a New RSS Feature for It's Edge Browser
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47
Re-Launched Bundled Streaming Services
Re-Launched Bundled Streaming Services
Disney Has Brought Back Its Three-Service Streaming Bundle
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46
Returning Almond Butter Products
Returning Almond Butter Products
'Pip & Nut' Has Brought Back a Fan-Favorite Product After a Vote
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45
Startup-Encouraging Campaigns
Startup-Encouraging Campaigns
Fiverr Debuted 'The Something from Nothing' Campaign to Honor Users
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44
Direct Communication Features
Direct Communication Features
Microsoft Has Added a Walkie Talkie Feature to Its Teams Platform
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43
AI-Powered Supercomputers
AI-Powered Supercomputers
Meta Will Have the World's Fastest Supercomputer by Mid-2022
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42
Data Collection Trackers
Data Collection Trackers
Mozilla and the Markup are Tracking Collected Data on Internet Users
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41
Work-Free Online Forums
Work-Free Online Forums
The Antiwork Subreddit Discusses Issues Related to the Work Force
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40
Biometric Data VR Tracking
Biometric Data VR Tracking
Meta Has Filed Multiple Patents to Implement Biometric Tracking in VR
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39
Fan-Created Commercial Contests
Fan-Created Commercial Contests
Bush’s Beans Invites Fans to Create its Next Commercial
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38
Virtual Protein Bar Exchanges
Virtual Protein Bar Exchanges
ONE Brands' “One for ONE” Lets Consumers Trade in Bland Resolutions
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37
Streamlined Skilled Trades Apps
Streamlined Skilled Trades Apps
This App Offers Social & Professional Networking For Tradespersons
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36
Remote Order-Encouraging Pizza Promotions
Remote Order-Encouraging Pizza Promotions
Cicis Pizza is Offering Discounts for Online Orders
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35
Automatically Moderated Social Medias
Automatically Moderated Social Medias
'Truth Social' Will Begin Censoring Harmful Content
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34
Festive Truck Tours
Festive Truck Tours
The 'Coca-Cola Canada Holiday Truck Tour' Promotes Cheer and Togetherness
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33
Influencer Photo Monetization Apps
Influencer Photo Monetization Apps
This App Lets Creators Share Authentic Photos With Their Fans
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32
Improved Browser Navigation Apps
Improved Browser Navigation Apps
Omni is a Free Extension with Many Convenience-Focused Features
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31
Ice Cream Breakfast Campaigns
Ice Cream Breakfast Campaigns
Jeni's Splendid Ice Creams is Encouraging Ice Cream for Breakfast
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30
Customer-Suggested QSR Menu Items
Customer-Suggested QSR Menu Items
Mcdonald’s is Releasing Four New Menu Items for Its ‘Menu Hacks’
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29
Expressive Mobile Emoji Updates
Expressive Mobile Emoji Updates
Apple Has Unveiled 37 Emojis as Part of iPhone iOS 15.4
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28
Anti-Social Media Censorship Petitions
Anti-Social Media Censorship Petitions
25 Women's Health Brands Band Together to Empower Women
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27
Resume-Free Hiring Strategies
Resume-Free Hiring Strategies
Fast Company Sought Employees Directly Without Requiring Resumes
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26
Open-World Creature Collecting Games
Open-World Creature Collecting Games
'Pokémon Legends: Arceus' Reinvents the Series' Formula
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25
Influencer-Involved Investing Apps
Influencer-Involved Investing Apps
This App Lets You Copy the Trades Made By Influential Investors
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24
Oatmeal 6-Packs
Oatmeal 6-Packs
Quaker Oats' Limited-Edition Oatmeal Pack for the Big Game Helps Fans "Pregrain"
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23
Productivity-Focused Add-On Apps
Productivity-Focused Add-On Apps
'Heyday' is an Overlay That Assists in Organizing Information
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22
Artist Valentine’s Day Chocolates
Artist Valentine’s Day Chocolates
Tonari No Kaikadō Releases Its ‘Flower Valentine's Chocolate’
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21
NFT Esports Platforms
NFT Esports Platforms
GameSquare and ARterra Have Announced an Official Collaboration
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20
Home Screen Photo Apps
Home Screen Photo Apps
The 'Locket' App Lets Users Share Photos to Others' Home Screens
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19
Workplace-Focused Metaverse Features
Workplace-Focused Metaverse Features
Meta's Newest Update to the Quest is Efficiency-Focused
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18
Metaverse Insights Initiatives
Metaverse Insights Initiatives
UserTesting Has Debuted New Features for Its Human Insight Platform
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17
Fashion-Focused Creator Events
Fashion-Focused Creator Events
'Instagram IRL' Is a Week-Long Event for Fashion Professionals
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16
Social Media-Branded Cosmetics
Social Media-Branded Cosmetics
'ByteDance' Has Launched Its First Perfume Line Named 'EMOTIF'
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15
Exclusive Edible NFTs
Exclusive Edible NFTs
Frank's RedHot Created Its First NFT & Cryptocurrency Called Bonecoin
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14
NFT-Integrated Social Media Profiles
NFT-Integrated Social Media Profiles
A New Twitter Update Allows for Verified NFT Profile Pictures
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13
Social Media NFT Displays
Social Media NFT Displays
Meta Announces Launch of New NFT Showcasing Features for Instagram
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12
Gen Z-Targeted Creator Applications
Gen Z-Targeted Creator Applications
Yubo Has Debuted the Pixel Reward Program to Pay Its Creators
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11
Dating App Apparel
Dating App Apparel
Bumble Unveils Debut Clothing Collection Called 'Bumble Basics'
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10
Stereotype-Fighting Social Platforms
Stereotype-Fighting Social Platforms
The Sunroom App Fills the Gap Between Instagram & OnlyFans
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9
Content Creator Chocolate Bars
Content Creator Chocolate Bars
Feastables' MrBeast Bar is a Chocolate Bar Rooted in Gamification
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8
Phone-Inspired Card Games
Phone-Inspired Card Games
Game of Phones is a Card Game That Encourages Phone Use
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7
Compact Rollable Reusable Straws
Compact Rollable Reusable Straws
Boba Tribe Has Easy-to-Clean Reusable Boba Straws
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6
Online-Only Value Meals
Online-Only Value Meals
Popeyes Has Launched a Discounted Combo Meal for App or Website Users
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5
Influencer App Releases
Influencer App Releases
weSponsored is Launching a New App to Connect Influencers with Brands
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4
Lifelike 3D Metaverse Avatars
Lifelike 3D Metaverse Avatars
Meta Launches Updates Improving Its 3D Avatars for Facebook & Insta
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3
Social Media-Integrated Smartglasses
Social Media-Integrated Smartglasses
Meta and 'Ray-Ban Stories' Have Debuted 'Facebook View'
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2
Iconic Anime Fashion Series
Iconic Anime Fashion Series
LOEWE and Studio Ghibli Launched the 'Spirited Away' Collection
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1
Self-Expression Encouraging Campaigns
Self-Expression Encouraging Campaigns
GIPHY Has Launched a New Art Installation for Its Campaign
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