These April 2020 retail trends range from 5G retail partnerships to female-led business initiatives.
Standouts include a recent partnership between Walmart and Verizon that aims to incorporate 5G capabilities inside the companies' retail locations. In particular, Walmart hopes to launch its Digital Health solutions across stores, allowing virtual video chats and data sharing among doctors and patients.
Another notable example is RetailMeNot's recent business initiative that aimed to empower women during International Women's Day. The company's 'We Shop With Her' initiative encouraged shoppers to buy from women-run businesses, rewarding consumers with exclusive coupons and savings while empowering female founders.
Other April 2020 retail trends include Amazon's discounted Prime Subscriptions for Veterans or Military that are offered at just $79 along with Amazon Go Grocery's cashier-free online supermarket.
- Gen Z
- Gen Alpha
- Millennial (primary audience)
- Gen X (primary audience)
