From Food-Inspired Shampoos to Scent-Emitting Hairdryers

 - Apr 21, 2018
These April 2018 hair trends incorporate a number of treatments, supplements, shower products, and pop-ups that are focused on nourishing all different types of hair, making for stronger, longer, and more healthy-looking locks.

After seeing much success in its home market, the Hair Food brand expanded to Canadian stores, and is now available in major drugstores and retailers like Rexall and Walmart. The brand focuses on natural superfood ingredients, and a "free from" philosophy, using the best quality ingredients while maintaining an affordable price point that makes it accessible to all.

Also spotlighted is the in-shower rose gold hair treatment from Overtone, which is formulated with brunettes in mind. Given how difficult it can be for those with darker hair to use temporary coloring products, the $28 treatment is a welcome addition to many.