Alterna Haircare is offering a product called the CAVIAR Anti-Aging Anti-Frizz Blowout Butter, which was designed to enhance the texture and appearance of hair that's being dried and styled with heat.
The product contains a range of nutrients that were designed to penetrate the hair shaft and improve its health and appearance. These nutrients include pure caviar from the non-endangered sturgeon fish, vitamins A, C, and D, Omega 3 fatty acids, proteins, minerals, avocado oil, and more. The product comes in a cream formulation that turns to a lightweight oil upon application, and can protect hair from temperatures as high as 450 degrees Fahrenheit.
The Alterna Haircare Blowout Butter is also able to reduce blow dry time by 40 percent.