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Top 50 Boomer Trends in 2020

From Boomer-Specific Internships to Functional Support Beverages

— January 24, 2021 — Life-Stages
From Boomer-specific internships to functional support beverages, this list of 50 Boomer trends in 2020 acknowledges the wide spectrum of the highly influential demographic.

2020 has been a tough year for all, but that didn't stop Boomer-specific innovations from coming through. At the top of this list, is the previously mentioned Boomer Internship, a program run by Thinkerbell which provides consumers over 50 with a five-week paid internship in the creative field. Other innovations include numerous health and wellbeing-related products. Some standouts include the Boomer-specific CBD companies, which focuses on helping those less comfortable with the substance better understand the benefits, while helping to differentiate it from THC strains. This year, CBD brand Boomer Natural Wellness partnered with pro golfer Brandt Jobe to help spread awareness for the benfits of CBD.
7.7
Score
Popularity
Activity
Freshness
51
Heartwarming Musical Holiday Ads
Heartwarming Musical Holiday Ads
Erste Group's Ad Reignites an Elderly Man's Love of Music
<
50
Health-Focused Hockey Programs
Health-Focused Hockey Programs
Hockey Fans in Training's Hockey FIT Program is for Gen X & Boomers
<
49
Tablet-Based Trackpad Support
Tablet-Based Trackpad Support
Apple Will Enable Older Generations of iPads to Access a Trackpad
<
48
Golfer-Endorsed CBD Products
Golfer-Endorsed CBD Products
Brandt Jobe is the Celebrity Ambassador for Boomer Natural Wellness
<
47
Functional Senior Support Beverages
Functional Senior Support Beverages
This Nestlé Functional Milk Product is Launching in China
<
46
Radio-Based Alzheimer's Detection
Radio-Based Alzheimer's Detection
A Radio Program is Helping to Detect Early Stage Alzheimer's
<
45
Rival Retirement Car Ads
Rival Retirement Car Ads
The BMW Retirement Commercial Boasts CEO of Mercedes Benz, Dieter Zetsche
<
44
Empowering Investment Campaigns
Empowering Investment Campaigns
PEWIN's Latest Campaign Addresses Gender Parity in Investing
<
43
Nourishing Mature Skincare
Nourishing Mature Skincare
SeeMe Beauty's Products are Specifically Formulated for Mature Skin
<
42
Sophisticated Wooden Wine Boxes
Sophisticated Wooden Wine Boxes
The Anniversary Vintage Wine Box is an Ideal Gift for Grandparents
<
41
Hilarious Dad Joke Cards
Hilarious Dad Joke Cards
This Set of 300 “Dad Jokes” Includes Punny Yet Cringe-worthy Prompts
<
40
Communal Food Delivery Services
Communal Food Delivery Services
Zoomers to Boomers Helps Deliver Groceries to the Elderly
<
39
Thickening Aging Hair Kits
Thickening Aging Hair Kits
Better Not Younger's Nourish + Restore Kit Includes its Scalp Serum
<
38
Optimistic Menopause Podcasts
Optimistic Menopause Podcasts
The ECHO's Menopod Explores Fashion, Sex, the Workplace, and More
<
37
AI-Generated Senior TV Platforms
AI-Generated Senior TV Platforms
iQIYI Created an AI Seniors Mode for Content Generation
<
36
Menopausal Skincare Bundles
Menopausal Skincare Bundles
The Emepelle Serum & Night Cream Duo Rejuvenate and Rebalance Skin
<
35
Skip-Generation Holiday Travel Insurance
Skip-Generation Holiday Travel Insurance
SAGA Boasts a Special Deal for Skip-Generation Holidays
<
34
Grandparent Dessert Contests
Grandparent Dessert Contests
Silk Offers Grandparents $10,000 to Taste-Test Plant-Based Desserts
<
33
Insightful Menopause-Tracking Apps
Insightful Menopause-Tracking Apps
Caria Helps Users Track Their Menopause Symptoms
<
32
Family-Friendly Theme Park Packages
Family-Friendly Theme Park Packages
Disney's Grand Adventure is for Grandparents and Grandkids
<
31
Skip-Generation Two-Day Events
Skip-Generation Two-Day Events
Sea Island's Gran-Con is for Grandparents & Grandchildren
<
30
Priming Anti-Aging Moisturizers
Priming Anti-Aging Moisturizers
The Ere Perez Moringa All-beauty Crème Boasts "Star" Ingredients
<
29
Post-Menopausal Skincare Concentrates
Post-Menopausal Skincare Concentrates
Korres' White Pine Meno-Reverse™ Formula Targets Aging
<
28
Collagen-Boosting Beauty Oils
Collagen-Boosting Beauty Oils
Olie Biologique and Melissa Meyers Teamed Up on a New Serum Product
<
27
D2C Fragrance Kits
D2C Fragrance Kits
Snif Helps Consumers Experience a Scent Before They Buy
<
26
Boomer-Targeted Yoga Apps
Boomer-Targeted Yoga Apps
Yoga for Seniors & Adults is an App that Helps with Mobility
<
25
Remote Learning In-Person Tutors
Remote Learning In-Person Tutors
The Zutor Concierge Helps Families work-and-learn-at-home
<
24
Boomer-Specific Solo Travel Agencies
Boomer-Specific Solo Travel Agencies
Tucan Tavel Offers Solo Holidays for Adventurous Baby Boomers
<
23
Social Media Postcard Services
Social Media Postcard Services
The GramGram Service Now Lets Users Send Instagram Postcards
<
22
Boomer-Centric Virtual Health Platforms
Boomer-Centric Virtual Health Platforms
Project Three Six Twelve Offers Plans for Women Over 40
<
21
Independent Daily Check-In Apps
Independent Daily Check-In Apps
Snug Safety is an App That Helps People Living Alone Feel Secure
<
20
Menopause-Centric Community Features
Menopause-Centric Community Features
The Peanut App is Planning on Launching a New Digital Space
<
19
Outdoor Drive-In Movie Theatres
Outdoor Drive-In Movie Theatres
Cadillac Fairview is Unveiling Charitable Outdoor Movie Events
<
18
Hormone-Free Menopausal Relief
Hormone-Free Menopausal Relief
Bonafide's Product Delivers Relief from Hot Flashes & Night Sweats
<
17
Mature Hair Support Cosmetics
Mature Hair Support Cosmetics
The Hair Biology Collection Supports the Needs of Women Over 50
<
16
Independence-Focused Eldercare Apps
Independence-Focused Eldercare Apps
The 'Dooinwell' App Helps Family Members Stay in Touch
<
15
Pop Culture Burger Promotions
Pop Culture Burger Promotions
foodora and Burgers N’ Fries Forever Launched the OK BOOMER Burger
<
14
Senior-Focused QSR Meals
Senior-Focused QSR Meals
McDonald's Sweden Launches Happy Meal Senior During COVID-19 Lockdown
<
13
Boomer-Specific Creative Interships
Boomer-Specific Creative Interships
Thrive@55 is an 8-Week Fully-Paid Internship at Thinkerbell
<
12
Cellular Nutrient Powders
Cellular Nutrient Powders
Mitopure Counters Age-Related Cellular Decline
<
11
Connected Home Calendars
Connected Home Calendars
Skylight Debuted a Schedule-Synchronizing Calendar Just in Time for Fall
<
10
Inclusive LGBTQ-Friendly Retirement Homes
Inclusive LGBTQ-Friendly Retirement Homes
Living Out is the Ideal Place for LGBTQ Seniors
<
9
User-Friendly Content Players
User-Friendly Content Players
The Conceptual 'DVDISC' Helps Seniors Enjoy Their Favorite Content
<
8
Chained Wearable Phone Cases
Chained Wearable Phone Cases
CROSS/PHONEZ's Ball Chain Cases are Vibrant and Colorful
<
7
Body Temperature-Regulating Wearables
Body Temperature-Regulating Wearables
The Embr Wave Bracelet Cools or Warms with One Touch
<
6
Collagen-Promoting Skincare
Collagen-Promoting Skincare
Glotrition Supports a Glowing Complexion with Its Leading Skincare
<
5
Accessibility-Focused Vacuum Cleaners
Accessibility-Focused Vacuum Cleaners
The 'Vivo' Vacuum Helps Seniors Maintain Their Independence
<
4
Wraparound Reading Glasses
Wraparound Reading Glasses
EyeWris' Flexible Eyewear Design Comfortable Wraps Around the Wrist
<
3
Social Distancing Visitation Pods
Social Distancing Visitation Pods
'The Social Contact Pod' Mitigates Contamination Risks
<
2
Accessible Mobility Scooters
Accessible Mobility Scooters
The Conceptual 'ILY-Ai' Wooden Electric Scooter is Well-Balanced
<
1
Ageless Beauty Portraits
Ageless Beauty Portraits
The September Issues' Gucci Beauty: 60+ Story Features Models 60 and Over
<